Marketing Sparkler Ι

10Nov 2014 by Miss Kemya

Best Ways to Connect With These Popular Types of Social Media Fans

When you're posting on social media, do you have a specific viewer in mind? Are you looking for a response from your raving social media fans? Or are you trying to lure the quiet lurker out of her shell? People respond in different ways to social media content. When you're creating content to share, how often do you consider the energy and attitudes of your fans? Social Media Fans: Who Are They? This handy infographic sheds light on the seven most popular types of social media fans, and how they affect your brand: Quiet follower - I'm lookin, I'm lurkin, and I just might read your updates Casual liker - I like some of your stuff Deal seeker - what can you do for me? Unhappy customer - I'm disappointed and I'm telling on you!…

01Oct 2014 by Miss Kemya

How to Amplify Any Online Content [Infographic]

Marketing Strategy

You’ve crafted the perfect marketing content. It’s creative, clever, and you’re sure that your audience will love it. But, for some reason it hasn’t gotten the likes or shares that you expected and no ones seems to be paying attention. Is the content not as good as you thought, or worse, are people just not that into your message? Maybe it’s not you, it’s them. With about FOUR BILLION shares on Facebook and forty five million photos uploaded to Instagram and Flickr every day, the internet is a sea of information and it’s easy to get lost. To get your voice heard over the noise, you need to yell and scream. You need to plug in the amplifier and crank up the volume. The infographic below discusses how to amplify…

30Jul 2014 by Miss Kemya

How to Get Your Blog Post Shared 1000 Times [Infographic]

Blogging

Are you a blogger looking for more ways to increase your blog shares? How would you like to get each of your blog posts shared 1000 times? As a blogger I'm always looking for more blog traffic. After all, if you spend a good deal of time crafting quality blog posts you don't want to stay the world's best kept secret, you want people to check out your blog! I came across this fantastic infographic, courtesy of Canva and Razor Social, and immediately classified it as a golden nugget I had to share! In a nutshell, the infographic blueprint instructs you to take the following actions in order to get your blog post shared 1000 times: • Create a compelling title • Make it easy to share • Optimize your post for social media • Optimize for…

25Jun 2014 by Miss Kemya

Email Marketing Cheat Sheet [Infographic]

Email Marketing

Are you still reading emails everyday? Email marketing still plays a critical role in lead generation and relationship building. The following email marketing cheatsheet infographic provides insight into interesting data that you can use to design the best email marketing strategy and take your email marketing campaigns to the next level. A few highlights from the Email Marketing Cheat Sheet Spend time on strategy. Preparation is the key to success with email marketing. As you’ll see below, the top email performers spend more time on strategy than their counterparts. Test, test, and test beyond the subject line. Email marketers not only test the subject line and day of the week, but they also test those less talked about elements like the ‘from’ line and positions of calls to action. Send at the…

05May 2014 by Miss Kemya

Use These Words To Get Your Content Shared on Social Media

Social Media

Do you want more social media traffic? Have you noticed how some social media posts get tons of engagement and some are plain duds? There is an art to writing an engaging social media post, no matter which social media platform you're using. Did you know that the words you use within your content could drastically affect how much social media traffic you get? For example, if you want more Facebook traffic, then using words like “when,” “tell us,” “submit,” “deals,” and “discounts” can help you get more shares, likes and traffic to your site. On the other hand, if you use the words promotional keywords like “contest,” “promotion,” or “coupon” on Facebook, you’ll actually get fewer shares and likes and less traffic. When crafting your LinkedIn profile, you will…

11Apr 2014 by Miss Kemya

How To Use Hashtags to Boost Your Online Presence

Social Media

Have you ever wondered if you're using hashtags the right way? How to use hashtags to get more visibility for your social media posts? Are the hashtags you use helping or hurting your brand? I know people use hashtags all the time, and too many people simply over-hashtag their posts. You know, those tweets and Instagram posts that are just a bunch of hashtags. Or those infamous posts that have hashtags that are too long and make no sense. Ugh... We’re not going to even try to make sense of these crazy excessive hashtaggers (is that a word?). I’m talking to the companies using hashtags for business, to get in front of potential customers. There are ways you can use hashtags to increase your online presence and get found by people looking…

28Mar 2014 by Miss Kemya

Why Your Digital Strategy Must Include Mobile Marketing [Infographic]

Marketing Strategy

How many hours a day do you typically spend being swayed by mobile marketing? You know, using your mobile device, as in your smartphone, your tablet, your iPad? Are you the 1 out of every 4 people conducting searches on mobile devices? Do you fall within the 60% of smartphone and tablet users who access social networks from these devices? As a business owner, is your business positioned to reach the people who keep their smartphones attached to their hands? Do you have a mobile marketing strategy in place to reach these people? What is Mobile Marketing? Mobile marketing consists of ads that appear on smartphones, tablets, or other mobile devices. There are several types of mobile marketing, including App based Search ads or image ads SMS QR codes Local ads Why…

19Feb 2014 by Miss Kemya

Make Sure Your 2014 Digital Marketing Strategy Includes This

Marketing Strategy

What’s your digital marketing strategy for 2014? How do you decide what to focus on as you develop your digital marketing strategy? Do you follow the trends or do you simply wing it, based on what you think you see going on within your industry? Knowing the trends can help you develop an online marketing strategy that gets results! It can save your company both time and money if you can follow the trends and develop a plan consistent with the marketplace. A couple of points to note: Social media and SEO should get further intertwined over the course of 2014, with images likely to be paramount for success. Mobile design is critical. Forbes estimates that by 2017, 87 percent of connected device sales – a category which includes desktop-based…

Tag: infographic