Unique Ways To Protect Your Blog That You Might Have Overlooked

Unique Ways To Protect Your Blog That You Might Have Overlooked

Blogging
Blogging is a fun and interesting way to express yourself. It can be something you do just as a creative outlet, or you can even turn it into a full-time job if you’re willing to put in the time and effort. However, blogging does come with a few challenges that are important to consider if you want to get the most out of it. For instance, protecting your blog is something that you should be focusing on, especially if you’re in it for the long haul. But what exactly does “protecting” your blog mean? In some contexts, protecting your blog could mean having a strong and reliable security system so that people can’t just walk in and start changing your posts. To others, protecting it could mean safeguarding your intellectual…
Read More
How To Craft A Good Call To Action At The End Of Your Blog Post

How To Craft A Good Call To Action At The End Of Your Blog Post

Blogging
If there’s one thing I see a lot of bloggers do wrong, it’s not giving their readers anything to do at the end of the blog post. Put yourself in the shoes of your readers. You read a great article, get to the end and there’s no call to action. What do you do? You go back to Facebook or go watch some cat videos on YouTube. Why not give your readers something more? What if they wouldn’t mind learning more from you or connecting with you via email or social media or even take you up on a product recommendation? That’s what a call to action at the end of your blog posts is all about. How To Craft A Good Call To Action At The End Of Your…
Read More
6 Places to Use Keywords to Get More Eyes On Your Content

6 Places to Use Keywords to Get More Eyes On Your Content

Blogging, SEO
We all use phrases to find what we're looking for when searching online. Some of these phrases will be short, and some will be long. In the context of online marketing, these phrases are known as keywords. Keywords are the terms your ideal client is typing (or speaking) into Google, or another search engine, when she needs an answer. For example, if she's looking for a business coach, she might type in "business coach in Atlanta". This would be considered a "short tail" keyword because it's brief and not too descriptive. In contrast, if she searches for "small business marketing coach in Atlanta", this would be considered a long tail keyword. As you can see, this is a longer, more descriptive phrase that delivers more targeted results. Stick with me…
Read More
How To Blog Your Way To A Book

How To Blog Your Way To A Book

Authors, Blogging
So many people dream of being a published author. Far more than I ever realized! However, I notice so many people that have this dream, simply keep it as such, a dream. Why is this? What holds most would-be authors back from publishing? It’s not a lack of writing talent. It’s definitely not a lack of knowledge. And for sure it’s not a lack of desire. If you asked most people why they have not finished their book, the answer is simple: time. Entrepreneurs are busy people. You have clients to serve, a business to run, a family to care for. Not only that, but you’re spending time creating new training courses, marketing on social media, managing your team…the list is nearly endless. When would you have time to write…
Read More
How Long Should Your Blog Posts Be?

How Long Should Your Blog Posts Be?

Blogging
Every few months we get some new advice from a blogging guru saying that our blog posts need to be longer, or shorter, or that they should be broken up into 10 pages of bite-sized chunks… it can make you crazy. Let’s talk about this. How long should your blog posts really be? How Long Should Your Blog Posts Be? What's the magic word count number? It would be great if there was a magic number that guaranteed best results, wouldn’t it? But that’s like asking someone to tell you how long your conversations with other people should be. Sometimes it’s nothing more than a few words or sentences; sometimes you have a nice long talk. It all depends on how much you have to say to each other, doesn’t…
Read More
What’s The Goal Of Your Blog Post?

What’s The Goal Of Your Blog Post?

Blogging
Before you sit down and write the first word of your next blog post, stop and think about what you want to accomplish with your post. What’s your goal? How is this blog post going to help you accomplish something to help you move forward with your business. Oftentimes, we get so caught up in hitting "publish" so that we can get content out to our audience. We're worried that we need to keep the blogging train moving, we need to be sure to up date our blogs with fresh content. For SEO, to keep our readers engaged, to keep the search engines busy. Yet, how often do we stop to think about the WHY. Why we are publishing what we're publishing? It's time to pause and reflect on our…
Read More
Is It Worth Incorporating Your Blogging Business?

Is It Worth Incorporating Your Blogging Business?

Blogging
Running a blog as a sole proprietor can be an easy way to get started, providing you with the opportunity to start working right away. Many people choose to go down this route, and it often makes sense when you’re not making much money from your blog. As time goes on and your audience grows, though, you could start earning some real money from your blog, and this will make it well worth spending some time to incorporate your business. To give you an idea of why you’d want to do this, this post will be exploring the benefits of having your blog operate as a proper business. Is It Worth Incorporating Your Blogging Business? Protection When a business is incorporated, it will become its own separate entity. This means…
Read More
How to Break Up Your Content And Make It Easy to Scan

How to Break Up Your Content And Make It Easy to Scan

Blogging
Let me ask you something. How much content is thrown at you on any given day? It’s a lot, isn’t it? We’re bombarded by articles, social media posts, emails, podcasts, videos etc. We come across a lot more content than we could possibly consume any given day. And chances are that a lot of it is good stuff. As a result, we’ve all gotten pretty good at scanning and then picking and choosing what we actually want to read, watch, or listen to. And that’s why it is important to break up your content and make it easy for your readers to scan through it. Why Breaking Up Your Content And Making It Easy to Scan Is Important If you can’t show them at a glance what the post is…
Read More