Tips and Tools | Marketing Sparkler

17Sep 2019 by Miss Kemya No Comments

4 Things Successful Small Businesses Always Do

When you are in business, it can feel as if there is a very fine line between success and failure. Of course, when you are a small business, the line becomes even more minuscule. You may be the only decision maker, the only person "invested" in the success of the company. Oftentimes, in the pursuit of the next dollar, many business owners neglect a few fundamental pieces of the business that directly impact the level of success. There are, however, some things that set apart the successful from those that falter. In fact, there are some specific things that successful small businesses always do. So, what are they? 4 Things Successful Businesses Always Do Onboard their new staff. One of the most important aspects of successful small businesses is that…

14Sep 2019 by Miss Kemya No Comments

How to Encourage a Positive Team Spirit in the Office

Tips and Tools

When you work in an office, personal interactions can make or break your day. It can be really hard to do a good job when there are people that don’t get along. If you have ever worked in a negative office environment, then you will know just how much of an impact it can make. This can prove just how important the experience of having a positive team spirit can be. But the thing is, positive teamwork doesn’t just happen by accident. If you are a manager, then it is up to you to help to foster a cooperative energy that will help to take your business to the next level. So you have to think about encouraging teamwork in the office. That is, without some of the ‘typical’ team…

09Sep 2019 by Miss Kemya No Comments

How to Let Go of Control So You Can Grow Your Business

Tips and Tools

Owning a business and building it from scratch can be a worthy achievement for anyone who manages to be successful from it. However, there does come the point in your business where it’s beneficial to release the reigns slightly and to give control over to others so that they can continue to build and you can continue to grow. However, as a business owner, this can be tough, so here are some tips on learning to let go in business. How to Let Go of Control So You Can Grow Your Business No time to read the full post? Listen on the podcast here: Start With A Plan The first thing that you need to do is ask yourself a question: what it is that you know someone else could…

16Jul 2019 by Miss Kemya 4 Comments

Making Communication the Heartbeat of Your Business Operation

Tips and Tools

Human interaction is the most important aspect of any business venture. It heavily influences everything from productivity to sales revenue. As such, mastering both internal and external communications is vital. This is true no matter where the workforce resides. 43% of U.S. employees work remotely at least some of the time, according to a Gallup study. The number is higher with the rise of more independent contractors who work as part of the gig economy. With the rise of remote work arrangements, organizations need to consider how to communicate important messages to these staff members. When developing your internal communications strategy, make sure all employees receive the information they need, not just the employees who come in to the office each day. Making Communication the Heartbeat of Your Business Operation When…

06Jun 2019 by Miss Kemya 4 Comments

Do You Really Have to Manage a Project When You’re the Only One Involved?

Tips and Tools

Yes. So let's get the argument out of the way right now. The answer to the question is YES. Project management is very important to remember, no matter how small the project. Even when you are doing a project alone, there are many aspects that need to be organized to keep on track of the project. This is particularly important when you work as a solopreneur. Here's why. Common Project Requirements that Need to Be Managed Every project, even when it’s one that you’re doing alone, has very similar requirements - some more and some less, but they all have things that need to be organized. The very definition of project management includes organizing as an important part. Even when you are running a project alone you’ll need to manage…

10May 2019 by Miss Kemya 2 Comments

Time Management Tips for Business Owners Doing Their Own Digital Marketing

Tips and Tools

Research claims that most small business owners do their own digital marketing instead of leaving it to experts. At the same time, they are also completely responsible for other key areas of the business, such as operations, finance, customers service, and product development. To handle this variety of responsibilities well, you need to make the most use out all of your resources, with your time being the most important one, due to its limited nature. Time Management Tips for Business Owners Doing Their Own Digital Marketing Here are some time management tips which will help you be more efficient in the world of digital marketing, at least until your budget allows you to start outsourcing. Plan your work hours Planning your work hours can save you from working under a…

12Apr 2019 by Miss Kemya 2 Comments

8 Web Design Tips To Improve Customer Dwell Time On Your Website

Tips and Tools

Dwell time, otherwise known as the length of time a user spends on your website before going back again on the search results to look for something else ‒ is a crucial user experience metric. It gives you an idea of whether or not users find your content useful, and if it meets their needs. According to a study by Search Engine Land, the average dwell time for sites that rank on the top 10 of Google search is as high as 3 minutes and 10 seconds. 8 Web Design Tips To Improve Customer Dwell Time On Your Website But the question is, how do you retain users once they visit your site? Use these eight design tips to encourage visitors to stay on your site longer. 1.…

07Apr 2019 by Miss Kemya No Comments

How To Engineer Explosive Growth By Stacking Your Efforts

7 Day Challenge Business Planning to Rock Your Year, Tips and Tools

We have come to the end of our seven-day challenge to use business planning to create explosive growth in traffic, customers, and most important, income. Much of what we’ve discussed so far has been actionable steps like writing down your goals as well as mindset pieces like the one about stepping out of your comfort zone. Today is all about putting everything we’ve discussed so far, and combining it into something that can give you that explosive growth you want. No time to read the full post? Listen on the podcast here: Lesson 7: How To Engineer Explosive Growth By Stacking Your Efforts You see, when you use the basic concept of exponential growth to your advantage, it doesn’t take much progress in any one area to see big results.…