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Systems Summits

Systems Summits

October 27-28 Tap Into the Holiday Shopping Frenzy with Systems Summits We know you don't have time to waste, so we won't spend 95% of the time talking about how fabulous we are. You need systems and strategies, and we got 'em for you! Meet the Systems Summits team of industry experts, who will efficiently show you the Why, What, and How to tap into the holiday shopping frenzy!   Check out the schedule here, and grab your free ticket here!
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Systems Summits: Profit During the Holiday Shopping Frenzy

Systems Summits: Profit During the Holiday Shopping Frenzy

Events
Ask many entrepreneurs, particularly solopreneurs and micro business owners, what their biggest challenge is, and the will often say "time." Time to get the work done. Time to plan. Time to connect with prospects. Time to do a myriad of tasks they can rattle off. Time is the number one challenge for small businesses and I feel your pain. Have you ever uttered... “I don’t have enough time to get it all done.” “I need more time to do what’s really important.” “My plate is full.” The question is, do you really need MORE time? Or do you need SYSTEMS and STRATEGIES to make this your most profitable holiday season yet? Tap Into the Holiday Shopping Frenzy with Systems Summits October 27-28 We know you don't have time to waste,…
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Book Review: We Should All Be Millionaires

Book Review: We Should All Be Millionaires

Book Reviews
I've been following Rachel Rodgers for years, well before her current conglomerate Hello Seven. And what I have always appreciate dis her candor and telling it like it is, whether it's pretty or not. Facts is facts! SO when I learned that she secured a book deal and she was in the lab writing, I was ecstatic! I knew this book would be a good one. And as usual. SHE DOES NOT DISAPPOINT. We Should All Be Millionaires: A Woman’s Guide to Earning More, Building Wealth, and Gaining Economic Power by Rachel Rodgers   What can I say about Rachel Rodgers? We Should All Be Millionaires: A Woman’s Guide to Earning More, Building Wealth, and Gaining Economic Power is her battle cry to women everywhere, to think at a higher…
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Five Things Your Small Business Gets Wrong About Branding

Five Things Your Small Business Gets Wrong About Branding

Branding
Branding represents the collective efforts made to separate your brand from its competitors and help it stand out in a crowded marketplace. Succeeding with it requires time, effort and financial investment. It’s easier than you may think to make a mistake that hurts your brand or makes it lose momentum. Here are five of the most common blunders and how to avoid them. Five Things Your Small Business Gets Wrong About Branding 1. Rushing Your Brand’s Creation The business world moves quickly, and that reality often pushes people to launch their branding efforts as quickly as possible, assuming they’ll work out the details later. It pays off to slow down, though, because of how much your brand can affect everything else about your business. Think of your brand as the…
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My Interview On The Authors Lab Podcast: How to Build Your Brand

My Interview On The Authors Lab Podcast: How to Build Your Brand

Authors, Marketing Strategy
Building a brand can become an overwhelming experience for a small business. So oftentimes, when people the term "branding" they are referring to a logo. But if you're a regular here at Marketing Sparkler, you know this is not the case. And furthermore, building a brand is much more than designing a logo.  My Interview On The Authors Lab Podcast: How to Build Your Brand I had the pleasure of talking about all things branding for solopreneurs and small business owners recently on The Authors Lab podcast with Allison G. Daniels.  And I'm happy to share this interview with you! Join us for a 30 minute dive into branding, and what you should think about when it comes to your brand, including: 1) What to think about when building a brand…
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How to Grow Your Small Law Firm: What You Need to Do

How to Grow Your Small Law Firm: What You Need to Do

Marketing Strategy
Small law firms are on the rise, but that doesn't mean they're easy to run. As a small business owner, you have many responsibilities and may not know where to start. This post will help guide you in what steps to take for your firm's success. Dive in! How to Grow Your Small Law Firm: What You Need to Do Learn How to Market Correctly Marketing is essential for small law firms to grow. But, if you're not sure where to start, there are tips you can use. First, identify your target market and reach out with relevant offers that are valuable to them. Secondly, try blogging or writing an industry newsletter as a way of building credibility with potential clients. Thirdly, remember how crucial social media is, and use…
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3rd Annual Podcaster’s Kit

3rd Annual Podcaster’s Kit

The 3rd annual Podcaster's Kit has launched, for this week only! Get all the trainings and info you need to grow your audience, leverage your brand, and monetize your podcast for ONLY $47. I got mine, you got yours? If not, get it here! What makes Podcaster's Kit so unique? I'm sure you saw either my email or someone else's about the Podcaster's Kit launch this week. If you didn't open the emails or click on the ads, I thought I'd take a moment to share what all the hub-bub is about. So Podcaster's Kit is this "once a year" product where 40+ podcasting courses and trainings are bundled together into one super special deal. People like Tim Gillette, Larry Roberts, Krystall Proffitt, Ruth Bowers, Danny Ozment, and the OG…
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Are You Giving Your Customer Enough Choices?

Are You Giving Your Customer Enough Choices?

Marketing Strategy
Every business requires consumers - it is the basic cornerstone of the concept. There is no business without consumers; there is only an idea and an inventory. The next stage once a business has been founded and a client base has been developed is to continue to attract more and more consumers in order to help it grow or, in certain situations, just to remain in business. Most new businesses devote a significant amount of work at the outset of their operations to determining their target audience and identifying potential clients. As a result, they consider the marketing strategies that they would employ to entice them in the hopes that they will make an investment in their company. If you want to be successful, though, you must ensure that these…
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