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How To Look Like You Have A Kick A$$ Social Media Manager

How To Look Like You Have A Kick A$$ Social Media Manager

We both know that you need to use social media as a marketing tool for your business. Problem is, it can be an overwhelming task! Or a horrid chore that you never want to get around to - like folding laundry or scrubbing baseboards. Here's the thing, my friend. I've been a Social Media Manager for a decade now, and I can tell you that there are some tricks of the trade that will help you become more efficient with your social media marketing efforts. Tricks that will make managing your own social media less of a chore and something that you (almost) look forward to doing - because you know you need to market your business daily and consistently. So join me for this complimentary webinar, and you will…
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5 Ways To Leverage Your TEDx Talk

5 Ways To Leverage Your TEDx Talk

I'm speaking at After the Talk: TEDx After Party, a LinkedIn Live event. Would you like to attend? May 19 at 7pmEST - C'mon over and join us! 5 Ways To Leverage Your TEDx Talk Have you done a TED Talk? What did you do after your talk? Did you make being on a TEDx stage produce "dividends" for your business? If not, let's hit the reset button so you can course-correct by picking up all of the money you left on the table. The curator and founder of Smart Women Partner & Grow Rich, Jerrilynn Thomas, is sponsoring a not to miss event to share ways you can level up your business after your TEDx Talk. Malaika Simmons (TEDx Speaker) will lead the panel discussion on LinkedIn Live with…
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How to Improve Customer Satisfaction and Simultaneously Grow Your Small Business

How to Improve Customer Satisfaction and Simultaneously Grow Your Small Business

Marketing Strategy
If you want to grow your small business, you must retain the customers you have while gaining new ones. Customer satisfaction is key to keeping your current clients and building a reputation that attracts new ones. If you want to become a customer-centric company, you have to move into the task with a solid plan. How to Improve Customer Satisfaction and Simultaneously Grow Your Small Business What Are the Ways to Improve Customer Satisfaction? The pandemic changed the way people spend their money and shop. If you want to meet today's consumers where they are, you need to consider what they care about--with customer service being one of the key factors. The Netomi Pulse Report State of Customer Service in 2021 surveyed over 700 consumers. Researchers found over 65% of…
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What Happens When Your Marketing Sits In A Silo?

What Happens When Your Marketing Sits In A Silo?

Marketing Strategy
The siloed treatment of marketing is one of the most scandalous mistakes that businesses are making today. Even experts like Neil Patel talk openly about the determinants of marketing siloing. Worse, not only do marketing teams often operate independently from, say, sales and research teams, but it’s also increasingly common for inter-marketing department processes like social media and content to now sit at odds with one another, or at least rarely cross paths. This is a significant problem, especially as consumers who interact with cross-platform marketing now expect brand consistency more than ever. The question is, what exactly happens to your marketing efforts when they sit in a silo? And perhaps more important, what can you do to change that before it’s too late to undo the damage caused? What…
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The Art of Creating Shareable Content

The Art of Creating Shareable Content

Tips and Tools
Ever wonder what makes some Instagram posts, videos, or blogs “go viral,” while yours are lucky to have 3 shares and two comments? While it might seem like some well-kept secret, the truth is it’s easy enough to create shareable content. That is, if you put some thought and creativity into your efforts. The Art of Creating Shareable Content Everyone Loves Infographics Whether you want to know more about how coffee is grown, or you’re looking for ways to boost your blog traffic, you’ll find a variety of infographics to fill you in. And everyone loves to share infographics! These colorful, easy-to-read graphics share vast amounts of data while still entertaining an audience. By condensing numbers and stats down to easily digestible bite-sized pieces, you can make valuable information highly…
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The Greatest Email Writing Script To Create An Engaging Welcome Email Sequence

The Greatest Email Writing Script To Create An Engaging Welcome Email Sequence

Email Marketing
If you’re looking for the best way to reach your target audience, email is still the answer you’re searching for. Believe it or not, research shows that 78% of marketers attribute their success to emails. Plus, for every $1 spent on email marketing, they saw an average of $42 return! Are you a believer, yet? Now, the question is how can you write an email script that will actually lead to conversions? We have some simple tips for you to do just that and we’re even giving you a script to get you off on the right track. We’re awesome like that. The Greatest Email Writing Script To Creating An Engaging Welcome Email Sequence The Buyer’s Journey Anyone that’s been around marketing for some time will likely have heard of…
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Video Marketing: What’s Holding You Back?

Video Marketing: What’s Holding You Back?

Video Marketing
What does video marketing mean to you? Are you looking beyond Youtube, with an express purpose of educating (or edutaining) your audience? Oftentimes, business owners are nervous about getting on camera. Whether it’s because “I need to lose another 10 pounds before I look good” or “I don’t know what to say”, many ‘preneurs miss out on a huge opportunity to reach their desired audience simply because they won’t do video. Video Marketing: What's Holding You Back? If you really want to make videos without breaking out in hives, the best thing you can do is figure out what is triggering your shyness symptoms. Even people who think they're not shy have some apprehension around making videos. Whether you're shy or simply procrastinating (you know who you are), you can…
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How To Start Generating Brand Awareness Online

How To Start Generating Brand Awareness Online

Marketing Strategy
With times changing at such an alarming speed, it’s never been more essential to start modernizing your business efforts so that you can keep up with both your competition and your customers. Needs and behaviors are both progressing and evolving, and as a result a different approach needs to be taken to marketing to ensure you can still successfully spread the word about your products and services. Fortunately, figuring out how you can start to advertise your brand in the most effective way using nothing but the web doesn’t have to be as difficult as you might expect, as there are several pathways that you can explore in the modern market to start making a name for your business in no time at all! So, if you’re interested in finding…
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