Blog

How To Ensure Your Business Runs Like Clockwork

How To Ensure Your Business Runs Like Clockwork

Tips and Tools
When your business is not running smoothly, it can be a difficult and frustrating experience. You may feel like you are constantly playing catch up or that everything takes twice as long to do. There are many things that could contribute to this feeling of being stuck in the mud, but there is one way to get back on track: organization. This article will discuss how you can set yourself up for success by establishing a system that works for your business and sticking with it! How To Ensure Your Business Runs Like Clockwork #1 Keep track of inventory. The first thing to do is keep track of your inventory. If you are doing business online, this will mean being organized with your sales numbers and keeping an eye on…
Read More
3 Ways To Strengthen and Extend Your Relationship With Your Clients

3 Ways To Strengthen and Extend Your Relationship With Your Clients

Tips and Tools
A client differs from a customer in that a client will often be with you for a given amount of time in order to receive a service, while a customer often purchases your goods, even frequently, and goes on from there. An extended relationship is usually involved in client management. This is because our services may run deeper than simply providing products as and when needed. That said, just as you can entice a customer to spend more money more often, deepening that client relationship is also a key element here. For instance, casinos often find it prudent to ‘comp’ the most expensive suites in the hotel to big spenders, high roller gambling guests coming to spend a fortune in exchange for a memorable time. These hotels know that the…
Read More
The Empowering Art Of The DIY Approach To Business

The Empowering Art Of The DIY Approach To Business

Tips and Tools
Nowadays, business owners are relying on outsourced labor more than ever. There are benefits to relying on freelancers and other service firms, of course, in that it helps you gain access to skills that you don’t have. Outsourcing can also allow you to more quickly complete certain projects or tasks. However, there are risks that you could get detached from the basics of what keeps the business running. Here are some advantages of keeping the DIY approach and trying your hand, before you hire someone else to do it. The Empowering Art Of The DIY Approach To Business It might be much more cost-effective to do it yourself. If there is something that you can’t do yourself, then it’s going to cost you a lot of time to learn how…
Read More
Why All Solopreneurs Should Have a Growth Mindset When Running Their Business

Why All Solopreneurs Should Have a Growth Mindset When Running Their Business

Tips and Tools
One of the joys of running a solopreneur business is not having to deal with rapid growth or hiring new employees. However, you should still keep a growth mindset if you want to take your earnings to the next level. You don’t have to become a corporation with thousands of workers to increase revenue and find success. The average solopreneur makes $36,200 per year, but the top earners average $92,110. If you keep a growth mindset, there really isn’t any limit to how much you can make. Why All Solopreneurs Should Have a Growth Mindset When Running Their Business Just how can you keep a growth mindset as a solo operation? Fortunately, there are some steps you can take to ensure your business grows across the board. 1. Reflect on…
Read More
How To Ramp Up Your Marketing Effort For The Festive Period

How To Ramp Up Your Marketing Effort For The Festive Period

Marketing Strategy
While a lot of us are still mourning the summer months, the festive season is well underway and there is no getting away from it. Everywhere you turn it feels you bump into another form of festivity - and there’s still a few weeks to go. Yet whether you love Christmas or hate it, there’s no denying that it’s a great time for businesses to ramp up their marketing efforts for the most effect. It is, after all, a time when people are looking to spend money and purchase gifts so it can end up being your most profitable time of year. Here are some top ways that you can ramp up your marketing efforts for the festive period and why it is so important. How To Ramp Up Your…
Read More
How To Run A More Efficient Business

How To Run A More Efficient Business

Tips and Tools
In the fast-paced environment of the modern business world, staying competitive is harder than it's ever been. Many small businesses that rely on the internet are expected to meet the demand for a global audience. It can be easy to fall behind when it comes to maximizing efficiency in the face of such pressure. Here are four ways to realize your business's potential, and make it more efficient. How To Run A More Efficient Business Use Social Media to Your Advantage The modern world is constantly evolving, and keeping up to date with the latest social media trends can be exhausting. But with over 4 billion social media users around the world, there is no better way to maximize your audience than simply setting up a social media accounts for…
Read More
Mailchimp: The Best Resource for Beginner Email Marketers

Mailchimp: The Best Resource for Beginner Email Marketers

Email Marketing
According to the DMA Marketer Tracker 2019, email marketing offers an ROI of over $50 for every $1 spent. Therefore, it is not hard to see why thousands of digital marketing companies around the world are looking to invest in good email marketing strategies. But as a beginner in the marketing space, you might not know where you should start crafting your strategy. Fortunately, MailChimp offers all of the benefits you could need from a marketing service. And if you still need convincing, here are a few benefits to using MailChimp’s service for your email marketing. Mailchimp: The Best Resource for Beginner Email Marketers A Short Introduction To MailChimp MailChimp is an all in one marketing firm dedicated to giving small businesses the leverage they need to participate in the…
Read More
6 Reasons Why Product Packaging & Branding Is Important For Your Business

6 Reasons Why Product Packaging & Branding Is Important For Your Business

Branding
Many people think that packaging doesn’t matter at all. This couldn't be further from the truth! Whether you are selling clothing, beauty items, food products, and other physical things, consumers will look at the product packaging. Packaging has become just as essential as the function of the product. The first impression of potential customers will determine sales and repeat buyers. You must employ a packaging strategy according to the needs of your business. Flexible packaging is a strategy every business should learn more about.  The packaging conveys many things, including the company’s values and what the product offers to the end-users. 6 Reasons Why Product Packaging & Branding Is Important For Your Business If you want to implement an effective strategy to communicate with your consumers and improve your marketing,…
Read More