Marketing Sparkler Ι Blogging

20Jan 2018 by Miss Kemya No Comments

Are You A Rude Blogger By Accident or On Purpose?

Blogging

Hey bloggers and content creators, how well are you monitoring your brand? Are people talking about you, linking to your content on social media, without tagging you or using your hashtag? Probably! Now comes the bigger question: do you know who's talking? Are you listening? Are you being a rude blogger by accident or on purpose? If you didn't realize that people could be talking about you and your brand without tagging you, then you're accidentally being rude by not acknowledging these shares. However if you know better, and you're not doing anything about it, you're being rude on purpose. Don't be a rude blogger on purpose, that's not cool. It's time for you to monitor your brand mentions. Of course, you can PAY for tools that monitor your mentions,…

29Sep 2017 by Miss Kemya

How to Update Old Blog Posts and Increase Your Page Views [Infographic]

Blogging

If you've been blogging for a while, you probably have old posts that could use some sprucing up! You may have some great content that is still relevant, yet it gets very little traffic. Perhaps the content is great, but the post "looks" stale. Not to worry, I have posts that fall into both camps, and I use a simple checklist to refresh those old blog posts. Here are a few simple ways to breathe new life into your old posts, and get some more page views in the process. To share this image on your site, please copy and paste the code below. Please include attribution to marketingsparkler.com with this graphic. …

04Apr 2017 by Miss Kemya

Seven Tips to Keep in Mind Before You Start a Blog

Blogging

If you’re the type of person who loves to chronicle his/her travels or share fabulous fashion finds among friends and with the rest of the world, you might be considering blogging by now. While it can be a great hobby, you would be glad to know that you actually can build a career out of it. Even those who have aspirations of getting bigger clients, or running a more profitable business can start a blog and reap the benefits of blogging. Seven Tips to Keep in Mind Before You Start a Blog Blogging has become a surefire way to build a solid reputation in your chosen niche and exposing your name out there. Getting your feet wet in the blogosphere as a lucrative career option conjures up a slew of…

16Nov 2016 by Miss Kemya

Why You Should Start Using An Editorial Calendar

Blogging

In this day of digital media, bloggers are publishers. I heard this a few years ago and it took me a minute to embrace it. I remember thinking, I am not a publisher! The publishing racket is for magazines. All the while I'm hitting "publish" every time I publish a blog post. The irony still makes me laugh. Blogging is content marketing. Content needs to be planned out in advance. If we're planning as we should be, we should be using an editorial calendar. Advantages to Creating an Editorial Calendar As you develop a content strategy, it's important to start thinking of yourself as a publisher. Publishers have everything planned out in advance based on a yearly cycle, as well as their product cycle. For example, a magazine publisher knows in…

04Oct 2016 by Miss Kemya

Why Every Local Business Needs A Blog

Blogging, Local Marketing

Do you run a local business that could use a better online presence? Perhaps you run a local business and wonder if posting a few times a week Facebook is enough of an online marketing plan. Here's the easy answer: it is not enough. True local businesses rely heavily on word of mouth marketing. After all, people have to be in your geographic location in order to buy your products and services. The question becomes, how do you position your local business as THE place to go? Create a local business blog. Oh wait, let's start from the beginning. When you're in the market to buy something, what's the first thing you do? Most of us hit Google and search for what we want. Many of us will ask our friends…

14Jun 2016 by Miss Kemya

Five Steps to a Captivating Author Bio Box

Blogging

When you find an article or blog post that captures your attention, are you curious about the writer? How many times do you take a look at the author's bio box to find out more about them? If you write from more than your own blog, you most likely have a bio box published at the end of your article on a third party website. When is the last time you stopped to check your Author Bio, to make sure it captivates readers so much that they want to check you out on your home turf, your own website? Therein lies an understated opportunity for you to convert traffic from a third-party website back to your own digital property. Your author bio box is the bridge between turning someone from…

04Mar 2016 by Miss Kemya

10 SEO Friendly Pinterest Tips for Bloggers

Blogging, Social Media

In the blogosphere, as with most online marketing, it's important to understand how to maximize search engine optimization (SEO) so that you can get the most out of your timespent online. Since Pinterest is a robust search engine, I'm always on the lookout for Pinterest tips for bloggers, as this platform has become a huge traffic driver for so many blogs. Part of this process includes understanding how search engines look at your website to rank it. One of the processes is to use social media to distribute compelling and useful content to your audience. Did you know? When search engines see that people are sharing your content via social media, they tend to rank your information a little higher than information that is not being shared via social media. 10…

02Dec 2015 by Miss Kemya

7 Common Blogging Mistakes to Avoid [Infographic]

Blogging

If blogging is a part of your content marketing strategy, I will presume you have read blogs in your niche. Most of us read blogs everyday. If you're anything like me, you're eager to learn the best ways to build a better blog, to improve your blogging IQ. And avoid blogging mistakes. Humor me, do you ever think to yourself... How can I be more efficient with my blogging time? Should I blog everyday? Is once a week enough? Am I using the best SEO tips? How do bloggers make money from all of this hard work? How long should my posts be? Should I write short posts or long posts? Ugh... who has time to write all these long posts anyway? It's ok to laugh at me. I'm laughing as…