A Self Published Author’s Starter Guide To Book Marketing

A Self Published Author’s Starter Guide To Book Marketing

Authors
You spent countless hours laboring over every word in your book, and you took forever and a day to select just the right cover photo to use. Alas, your book is finally published and it feels good. You spent all that time perfecting your masterpiece, but wait… nobody’s buying it. Uh oh… you know the old saying, if a tree falls in the woods and nobody’s around to hear it? The same thing applies to your brilliant book. It’s published, but nobody knows about it. Your sales aren't so hot, and you're not quite sure what to do about it. With all the competition in the marketplace, how are you supposed to catch the attention of today’s reader and entice them to buy your book? You Wrote A Brilliant Book, Now Brag About It…
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My Interview On The Authors Lab Podcast: How To Brand Yourself As A Problem Solver

My Interview On The Authors Lab Podcast: How To Brand Yourself As A Problem Solver

Authors, Marketing Strategy
We hire people to solve problems. We buy products we believe can solve our problem. With this in mind, what do you want to be known for? I dunno about you, but I want to be known as a problem solver. Customers are looking for solutions. Solutions that actually work and offer good value for money. They are constantly asking the question, “What’s in it for me?” With so many websites and businesses online, you need to answer that question from the moment they show up at your website or discover one of your products online. Once you know what your niche needs, offer it to them. There are a few ways to do this. My Interview On The Authors Lab Podcast: How to Brand Yourself As A Problem Solver  I had…
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5 Tips to Double Your Writing Speed and Free Up Time for Yourself

5 Tips to Double Your Writing Speed and Free Up Time for Yourself

Authors, Tips and Tools
If you are an author or writer, then you know how difficult it can be to find time to write. Between work and other responsibilities, there is simply not enough time in the day for most of us! This article is specifically for those who want to learn how to double their writing speed and free up more of their time for themselves. I've included five tips that will help you achieve your goal of doubling your writing speed; these include: Write every single day Write with a timer Write without distractions Write via dictation Write using word sprints So let's dive into these five tips on how to become a lightning-fast author. 5 Tips to Double Your Writing Speed and Free Up Time for Yourself Tip #1: Write Every…
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Book Review: We Should All Be Millionaires

Book Review: We Should All Be Millionaires

Book Reviews
I've been following Rachel Rodgers for years, well before her current conglomerate Hello Seven. And what I have always appreciate dis her candor and telling it like it is, whether it's pretty or not. Facts is facts! SO when I learned that she secured a book deal and she was in the lab writing, I was ecstatic! I knew this book would be a good one. And as usual. SHE DOES NOT DISAPPOINT. We Should All Be Millionaires: A Woman’s Guide to Earning More, Building Wealth, and Gaining Economic Power by Rachel Rodgers   What can I say about Rachel Rodgers? We Should All Be Millionaires: A Woman’s Guide to Earning More, Building Wealth, and Gaining Economic Power is her battle cry to women everywhere, to think at a higher…
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My Interview On The Authors Lab Podcast: How to Build Your Brand

My Interview On The Authors Lab Podcast: How to Build Your Brand

Authors, Marketing Strategy
Building a brand can become an overwhelming experience for a small business. So oftentimes, when people the term "branding" they are referring to a logo. But if you're a regular here at Marketing Sparkler, you know this is not the case. And furthermore, building a brand is much more than designing a logo.  My Interview On The Authors Lab Podcast: How to Build Your Brand I had the pleasure of talking about all things branding for solopreneurs and small business owners recently on The Authors Lab podcast with Allison G. Daniels.  And I'm happy to share this interview with you! Join us for a 30 minute dive into branding, and what you should think about when it comes to your brand, including: 1) What to think about when building a brand…
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How To Blog Your Way To A Book

How To Blog Your Way To A Book

Authors, Blogging
So many people dream of being a published author. Far more than I ever realized! However, I notice so many people that have this dream, simply keep it as such, a dream. Why is this? What holds most would-be authors back from publishing? It’s not a lack of writing talent. It’s definitely not a lack of knowledge. And for sure it’s not a lack of desire. If you asked most people why they have not finished their book, the answer is simple: time. Entrepreneurs are busy people. You have clients to serve, a business to run, a family to care for. Not only that, but you’re spending time creating new training courses, marketing on social media, managing your team…the list is nearly endless. When would you have time to write…
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Making Your Ebook Stand Out from the Rest

Making Your Ebook Stand Out from the Rest

Authors
Digital books (aka ebooks) have changed everything in the publishing world. It’s not that big of a surprise to online marketers who have been selling their information for years via PDF format. But now, there are many different avenues in which you can promote your eBook, including the old PDF format, as well as digital eBooks through Amazon’s Kindle and other online book sellers. In order to stand out from the crowd, your book has to be special. How To Make Your Ebook Stand Out From the Rest Write the Book for a Particular Audience Believe it or not, people who write novels for entertainment also have a particular audience for whom they write. If you are writing an informational book, you should be no different. Know who the audience…
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You Need It, I Got It: Grow Your Audience, Visibility and Influence

You Need It, I Got It: Grow Your Audience, Visibility and Influence

Book Reviews, Marketing Strategy
With almost 30 million entrepreneurs in the United States alone, it is easy to get lost in the shuffle, causing you to be overlooked, overworked, and overwhelmed in your business. To stand out, it is imperative for you as a business owner to foster brand sensibility and effectively market, and most importantly, follow through with the unique solutions you can offer to your ideal audience. These are the challenges addressed by me and my fellow co-authors in this breakthrough collaboration: You Need It, I Got It: Conversations with Global Entrepreneurs on Growing Your Audience, Visibility & Influence [caption id="attachment_8232" align="aligncenter" width="577"] Click here to get the book You Need It, I Got It: Conversations with Global Entrepreneurs on Growing Your Audience, Visibility & Influence on Amazon![/caption]   When you read…
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