What To Post On Social Media [Infographic]

What To Post On Social Media [Infographic]

Social Media
One of the most confusing aspects of social media revolves around content. People can figure out how to set up and complete a profile, but when it's time to actually post content, many business owners are like a deer in headlights. Completely stumped and scared to screw up. So they either neglect posting at all, or they'll post about their own products and services in a constant pitch fest. That is of course, unless they hire a Social Media Manager to figure it all out. The Challenge: What To Post On Social Media When prompted, the question is a seemingly simple one: What am I supposed to post on social media? This is a simple question that many entrepreneurs have. There are plenty of folks who will not admit that…
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How to Repurpose Blog Content Like A Machine [Infographic]

How to Repurpose Blog Content Like A Machine [Infographic]

Blogging
If you are publishing quality blog content, you are probably spending at least a couple of hours on creating the content itself. Instead of simply hitting publish on a blog post, pushing that post out to your social media networks, and moving on to the next, revisit that content. Don't let those hours of hard work go to waste on a few tweets. Today's online user wants more than words. She wants audio, video, text, and images too! Give her what she wants by way of a multimedia experience from your brand, starting with your blog content. You can repurpose blog content in many ways, from creating audios, to infographics, and more. The handy infographic below from Pat Flynn at Smart Passive Income provides plenty of ways you can repurpose your…
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Social Media Marketing Best Practices You Need To Know [Infographic]

Social Media Marketing Best Practices You Need To Know [Infographic]

Social Media
The Latest Social Media Marketing Best Practices You Need To Know is not some corporate-fluff infographic that you should toss aside. Nah, this one is REALLY good! It's not often that I find "best practices" infographics that can apply to just about business, no matter the size.  So I was excited when I read through this one! Let's be clear, this is a long infographic. So long that I figured it best to divide it into sections so that it's easier to understand.  Buckle up baby, we're going for a social media marketing ride! Got your helmet on?? Social Media Marketing Best Practices You Need To Know In order for your company to succeed on social media, you have to START off with a plan. This means that you DO…
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Does Your Business Need An Explainer Video [Infographic]

Does Your Business Need An Explainer Video [Infographic]

Marketing Strategy
We know, we know, we should be using more video in our marketing. The question becomes, what kind of video is best: explainer video, testimonials, a day-in-the-life video, webinars, live event footage, etc. We know video is the number one preferred type of content for the average consumer. This is no longer "breaking news" - video is not an up-and-coming form of content. It is essentially a required form of content that should be included in every company's marketing mix. EVERY COMPANY should be using video. [caption id="attachment_8275" align="aligncenter" width="640"] Image courtesy of picjumbo.[/caption] While there are many kinds of videos a company can create, there are larger questions that loom for businesses, particularly small businesses that don't have a video marketing budget or in-house production crew: What kinds of…
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7 Steps to Writing Catchy Infographic Copy [Infographic]

7 Steps to Writing Catchy Infographic Copy [Infographic]

Marketing Strategy
Most people think of content marketing as producing text-based content, or perhaps an explainer video, to sell a product or convey an idea. While that is true, it's not the end of the story. There are many types of content your business can use as part of your marketing mix. These include video, blogs, social media posts, infographics, memes, ebooks, reports, slide shows, ecourses, and quizzes. Yes, all of this falls under the content marketing umbrella! In our data-driven world, an image really does have the power to explain 1000 words. Our daily habits have proven this to be true. This is why visual marketing is important! One such compelling visual that is widely used by marketers is an infographic. Did you know? According to this survey, 41.5% of online marketers said that infographics and…
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How to Update Old Blog Posts and Increase Your Page Views [Infographic]

How to Update Old Blog Posts and Increase Your Page Views [Infographic]

Blogging
If you've been blogging for a while, you probably have old posts that could use some sprucing up! You may have some great content that is still relevant, yet it gets very little traffic. Perhaps the content is great, but the post "looks" stale. Not to worry, I have posts that fall into both camps, and I use a simple checklist to refresh those old blog posts. Here are a few simple ways to breathe new life into your old posts, and get some more page views in the process. To share this image on your site, please copy and paste the code below. </p><br /><br /><br /><br /><br /><br /><br /><br /><br /> <p><strong>Please include attribution to marketingsparkler.com with this graphic.</strong></p><br /><br /><br /><br /><br /><br /><br /><br /><br />…
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5 Best Online Business Ideas to Start Today [Infographic]

5 Best Online Business Ideas to Start Today [Infographic]

Tips and Tools
I can't count how many times I have been asked how I work online. How I can run a 100% virtual business. Where to get online business ideas. You see, this is the norm for me and my entrepreneur, location independent friends. And maybe you too! But it's still a new phenomenon for a large part of society. Then when I get to explaining all the intricacies of a virtual business, I get the same look. It's an "A-HA, holy cow, how in the world, who lives like that" expression. It's priceless! You see, while living and working online has become my new normal, people still don't understand the possibilities. They wonder how they too can work online, what they can create, share and generate as a stream of revenue.…
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How Do You Attract the Right Facebook Fans? [Infographic]

How Do You Attract the Right Facebook Fans? [Infographic]

Social Media
Hard work always pays off. It’s the same with growing your Facebook page. If you’re on the verge of giving up and choosing the option of buying Facebook likes, hear me out first. Puh-leaze don't do that! Fake fans WILL NOT buy your products and services. So what good are they?! As Norman Vincent Peale said, “It’s always too early to quit.” And it's true. Are you sure you tried all techniques and strategies on how to organically grow the fan base of your Facebook page? How about this infographic guide made by social media marketing expert Mike Gingerich and Visme? In case it's your first time to see this guide, all you have to do is answer these 7 questions. By answering these, you’ll find out how you can improve…
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