Marketing Sparkler Ι

23Jan 2014 by Miss Kemya

Why Your Email Marketing Practices Make Subscribers Run From You

Does your email marketing make your subscribers love you or loathe you? Are you subscribers responsive, or are they quick to find the unsubscribe button? Social media has not replaced email, or has it? Social media has its place in the inbound marketing funnel, but email marketing can be targeted and specific to people who want your content, want your offer, and are interested in corresponding with you. People that opt-in to your email list are telling you that they want to extend the relationship, they want to go beyond social media and listen to what information you have to offer. When you get an email subscriber, keep them enlightened, entertained, informed, and interested in your content. Do offer something of value when I open your email, value reserved just…

13Nov 2013 by Miss Kemya

Social Media Stats of 2013 [Infographic]

Social Media

We all know social media is just a passing fad right? Haha, good one! Here is an interesting infographic done by Digital Insights that sums up key social media facts, figures, numbers and statistics of 2013. These relevant stats will come in handy for any business owner or marketing professional, whether you’re trying to decide ♦ which platforms you should be using ♦ who is using social media ♦ how to reach your target audience, or ♦ if you should finally commit to developing a real social media strategy. These are some pretty interesting social media stats to consider as you plan your social media efforts for the upcoming year. by Digital Insights Ciao, Miss Kemya

21Jun 2013 by Miss Kemya

A Complete Guide to Social Media Image Sizes [Infographic]

Social Media

We've all noticed the shift towards visual marketing. All the major platforms are getting more image-friendly, with updated cover dimensions, photo options, and fancy new layouts. I'm all for change, but gimme a break... who can remember all the details? Who keeps up with all the updated social media image sizes, heights, widths, and character limits? Certainly not I, I'm not a graphic designer, and I'm simply not that organized. To say that keeping track of social media updates is an overwhelming challenge is a gross understatement. As these platforms continue to evolve, one of the major changes they like to roll out are the social media image sizes, you know, the profile sizes, photo sizes, covers, etc. Lucky for us, the wonderful folks over at Curious Ink created a "ridiculously exhaustive"…

22Mar 2013 by Miss Kemya

Email Marketing Is Alive And Well [Infographic]

Email Marketing

Do you still read emails? Of course you do, and so do I! And I bet your current and future customer still read emails too. So don't forgo email marketing just yet! Don't believe the hype... Email marketing is not dead Email marketing, when integrated with your online and offline marketing initiatives, can greatly impact your business because people are specifically asking for your offers. This infographic, created by the good folks over at LeadPages, gives a great overview of email marketing best practices, along with some helpful suggestions you can immediately incorporate into your own email campaigns. With so many businesses touting the death of email marketing in favor of social media, I found this infographic refreshing. These stats and insights further illustrate the power of email as an…

25Feb 2013 by Miss Kemya

Your Monthly Plan to Secure Social Media Success [Infographic]

Strategy

What entrepreneur doesn't have social media on the brain this year? I know, I know... your'e exhausted just thinking about all the different platforms, what to say, when to say it. Believe me, I hear you and yes it can feel too overwhelming... if you don't have a plan. What you need is a plan to manage your social media presence. This infographic lays out a great, easy to follow plan for the entire year! WARNING: If you continue reading, you will learn too much to turn back. Following this monthly social media plan from the beginning will yield optimal results. You can fast-track to get to where you are on the calendar today. The important thing is to START NOW and follow along the path to social media success! via: Manage…

07Dec 2012 by Miss Kemya

6 Simple Ways to Promote Your Blog Offline

Blogging

We all know of many ways to promote your blog online. But what about offline? Yes, you can easily promote your blog offline, it just takes a little ingenuity. It doesn't matter if your blog is for business or fun, you can still use these offline marketing tactics. Get up from behind the computer and take your blog on the road! 6 Simple Ways to Promote Your Blog Offline Who said you had to put your website’s home page on your business card? Add your blog url to your business card instead. Create a brochure that is catered directly to your blog. You can take the top read post from your blog and make it into a brochure. You could also give excerpts from 2-3 posts, with a “click the qr code to…

28Nov 2012 by Miss Kemya

Your Personal Brand Deserves Higher Google Search Results

Branding

When people are looking to find out more about a person, what’s the one place they go to search? GOOGLE. Naturally, you want to know what someone will see if they Google you, right? I hope you’re performing Google searches on yourself regularly, so you’ll know what shows up in search. And what your friends, colleagues, current and prospective clients might see if they decide to Google your name. Your Google search results are a critical part of your personal brand online. Are you satisfied with where your name appears in Google search results? At the least, the entire first page should list you in a search for your name. Do you own your entire first page if you Google your name? BrandYourself, an online reputation management platform, created this infographic to…

08Nov 2012 by Miss Kemya

Simply Hitting Tweet Does Not Constitute A Blog Promotion Strategy

Blogging

As a blogger, you have a powerful platform to demonstrate your expertise. Your blog is the basis of your content strategy, and you pour your heart and soul into every word you post. You promote blog posts every day. You’re proud of your awesome blog, and wonder when your traffic will skyrocket. When your subscriber list will see a big increase. After all, maintaining a blog is a time-consuming, yet extremely rewarding exercise. You research ideas, write content, edit content, find pics, take pics, generate ideas, write some more… and hit publish. You tweet out your new blog post. And you post it to your Facebook page. And you sit. And wait. And sit and wait some more. Then move on to the next blog post. Sound familiar? But I did…

Tag: infographic