Marketing Sparkler Ι

28Apr 2020 by Miss Kemya

How to Create a Successful Landing Page

Your landing page is the first thing many potential online customers will see. To make it successful, you need to make sure that it’s a high converting page. This means driving traffic to the page, then turning browsers into buyers. A good landing page will include a stunning yet efficient design, well planned SEO for optimal ranking, and perhaps most important, appeal to customers’ needs. These aspects, of course, depend on your niche and your product or service. However, here is a general road map to help you along the way. How to Create a Successful Landing Page Understand its purpose Your landing page is similar to a homepage in its function. It’s the “front page” of your website or section of the site for a particular product or service.…

24Apr 2020 by Miss Kemya

How To Ensure Your Website Looks Professional And Functions Wonderfully

Website Design & SEO

In this day and age, the majority of human beings are hooked up to the internet in one way or another. The 21st century is full of electronic inventions that are constantly blowing our minds, but the foundation of everything online is the World Wide Web. The majority of us, these days, surf the web without realizing what we’re actually doing. Sure, a couple of decades ago, it was a new and amazing piece of software that blew our minds every few seconds. Nowadays, however, we’ll hop online and begin research stuff without appreciating the ridiculous encyclopedia we have in our pockets. With all that said, if you look at things from a business standpoint, you absolutely NEED to have a website that supplements your business. When you have a…

16Apr 2020 by Miss Kemya

7 Ways To Make Your Home Page More Engaging

Website Design & SEO

The homepage is the main page of your website and is the page that most visitors will initially land on. When it comes to a company website, a homepage needs to be immediately engaging so that visitors want to stick around. The longer they stay on your website, the more likely they are to become customers. Here are seven ways in which you can make your homepage more engaging. 7 Ways To Make Your Home Page More Engaging Explain who you are/what you do A mistake that many companies make is not immediately introducing themselves on their homepage. Don’t rely on an ‘about us’ page to convey this information. Tell visitors on your homepage exactly what your company does and what your USP (unique selling proposition) is. Ideally, you want…

10Apr 2020 by Miss Kemya

4 Unusual SEO Marketing Tactics That Work

Website Design & SEO

Let’s face it: thousands of websites will tell you the best SEO practices to use for your website. Most will tell you stuff that you already know, and few will give you any pointers on how to hit the SEO jackpot. At least, not without throwing a few grand at them! If you’re someone that enjoys experimenting with different ideas, this blog post is for you. There are some unusual SEO marketing tactics that you can use for your content. The best thing about them is they’ll help you to increase targeted traffic to your website significantly. 4 Unusual SEO Marketing Tactics That Work 1. Stalk Wikipedia content for broken links There’s no denying that Wikipedia contains a lot of content on virtually any subject you can think of right…

24Mar 2020 by Miss Kemya

Awesome Website Analytics Tools for 2020

Tips and Tools, Website Design & SEO

Now that we’re fully into 2020, we’re also hitting full swing when it comes to business. The year always starts off a little slow. But now that things are ramping up, you may find that you and your team are in need of a few great tools and resources to keep things moving efficiently. Luckily, we’ve tested out a few awesome new analytics products on the market and have listed our favorites below. These analytics products - including software and apps - offer great features that will increase productivity and help you handle all your data, efficiently. Awesome Website Analytics Tools for 2020 Visallo As far as analytics tools and sites go, https://www.visallo.com is one of the more extensive and cool ones we’ve seen this year. Visallo boasts a unique…

20Mar 2020 by Miss Kemya

The Ultimate SEO Checklist for Website Redesign [Infographic]

Website Design & SEO

As we head into the midst of 2020, a website redesign is often on the minds of many businesses who are looking to up their game. When it comes to redesigning your website, there’s a lot of improvements that you should make when it comes to its SEO. SEO stands for search engine optimization, and it's working on this area of the website that can help improve your website’s presence on the internet. There are a lot of elements that contribute to the health of your website and how well it ranks on the internet. The higher it ranks, the more traffic you can expect on your website. This could be the keywords used in content and the backlinks that you have to other websites across the internet. You will…

12Mar 2020 by Miss Kemya

Creating the Perfect Website For Your Small Business

Website Design & SEO

When you have a small business to run, one of the major things that you are going to need to think about is, of course, the marketing. And one of the primary components of your marketing, in most cases, is going to be the website. Your website is an important part of your online presence. It is one of the primary means of ensuring that your business will be seen and heard. A well-functioning website helps to ensure your business grows in the way you want it to. By ensuring that you are creating the perfect website, you should find that you can generate a much brighter future for your business in no time. In this article, we’ll look at how you might do that, and what it might entail…

14Feb 2020 by Miss Kemya

Becoming Best Friends with Google’s BERT

Website Design & SEO

.Digital marketing efforts in the modern age rely on a fair few areas. At one time, a basic web page might have been enough once. The competitive market we now face online means we should all be focusing on social media, programmatic advertising, and, as we’ll be discussing here, SEO. As anyone who’s completed a real-life or online masters in marketing analytics should already know, search engine optimization is a cornerstone of all digital efforts. This, more than advertising efforts, will also result in increased interest, organic customers, and a great deal more traffic across digital platforms. The trouble is that SEO in itself is changing fast. Never has that been more the case than with Google’s latest BERT update. Despite the seemingly harmless acronym, BERT has already led to…

Category: Website Design & SEO