While there are many ways to build a business online, building your own eBook empire is one method that creates long-term residual income that’s truly an automated “set and forget” system. Of course eBooks provide many perks up front.
The Perks of Building an eBook Empire
You don’t have to stock any inventory. You can keep overhead costs low (no publisher and agent cuts like there are with print books). You have an endless supply that can be purchased at any time of the day or year.
But they also offer many benefits that aren’t so obvious. While a tangible book in Barnes and Noble might sell for $14.95, an eBook on the same subject could sell at anywhere from $0.99-$2.99 or more online as a digital download.
You don’t have to be a professional writer to launch your own eBook empire. The writing is very different for an online audience – more like you do every day via email than what you learned in a college-level English class.
Tiffany Dow, author of Building an eBook Empire, used to ghostwrite for dozens of top Internet marketers on a freelance site. Then she discovered how profitable her eBooks were and decided to learn the entire process of launching those eBooks herself.
Needless to say, she quit ghostwriting and now goes head to head with the very people who used to pay her $1,000 to write a 50-page eBook and make that money back in a period of two days.
You can find quality freelancers to create your products for you at a fraction of the price, and turn around and launch it with your name on it – and it’s not only legal – it’s standard protocol in this industry!
So what does it mean to launch an empire of eBooks?
You start with one, and then branch out – branding yourself as the go-to person for that demographic’s needs. Every entrepreneur can build an ebook empire.
For example, let’s say you’re a wedding planner with tons of expertise, from soup to nuts. You know all the ins and outs and how-to’s about wedding planning. And you want to write an ebook about wedding planning.
Here’s the thing: You DO NOT write ONE definitive guide to wedding planning.
You write one about picking the perfect wedding gown, another on wedding flowers, one on honeymoons, and so on. Each smaller, niche idea that you drill down into gives you more selling opportunities.
There is a step-by-step process
There’s a step-by-step process for developing an eBook – which begins with finding your niche and ends with the launch of your powerhouse affiliate program.
Why set up an affiliate program? You want to have an army of virtual salespeople out there pulling in profits for you while you continue adding another building block to your empire with a follow-up product idea.
You can use many free and low-cost tools to launch your first and subsequent eBooks online. It isn’t a business opportunity that requires a large investment of money, but you do need to commit some time to ensure it’s properly launched in a way that bolsters your reputation in the community.
Publishing is the first step. Next it’s time to market! One you establish a system to market your first ebook, you can duplicate your systematic marketing process for each subsequent ebook published. If your marketing system includes offline and online marketing, you’ll be able to take advantage of your local network, as well as harness the power of digital media.
Your marketing approach doesn’t have to be expensive, it just has to work!