Simply Hitting Tweet Does Not Constitute A Blog Promotion Strategy

Simply Hitting Tweet Does Not Constitute A Blog Promotion Strategy

Blogging
As a blogger, you have a powerful platform to demonstrate your expertise. Your blog is the basis of your content strategy, and you pour your heart and soul into every word you post. You promote blog posts every day. You’re proud of your awesome blog, and wonder when your traffic will skyrocket. When your subscriber list will see a big increase. After all, maintaining a blog is a time-consuming, yet extremely rewarding exercise. You research ideas, write content, edit content, find pics, take pics, generate ideas, write some more… and hit publish. You tweet out your new blog post. And you post it to your Facebook page. And you sit. And wait. And sit and wait some more. Then move on to the next blog post. Sound familiar? But I did…
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5 Steps to Conquer Mount Blogger’s Block

Blogging
If you’re a blogger, excuse me, content creator, you like so many of us will eventually come across blogger's block. You will either stare at a blank screen (gasp) or have mess of notes that don't match any particular concept. A handful of random thoughts, headlines with no body text, half sentences, rough drafts, scribbles, notes on your phone, napkins, notebook, etc. – none of which amount to a decent blog post. Just plain muck. As I sit here,  I'm tweaking a list of draft blog posts, rummaging through all the various half-written posts I have. It's hard to choose just one to settle on, but I'm overdue on a post. So what better way to answer the "what to blog about" question than to share a few tips? Here are…
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Organization With A Simple Blog Planner

Organization With A Simple Blog Planner

Blogging
Are you blogging as part of your overall content marketing strategy? Are you blogging  just for personal expression? Are you intimidated by blogging, and have yet to try it? If you answered yes to any of these questions, you're going to like this new organizational tool! Organizing your blog ideas and to-do's can be a rather involved task. How do you manage all your blogging ideas, random notes, affiliate programs, giveaways, new plugins to try, etc.? Personally, I've used a combination of notebooks, different color post-its, lists and spreadsheets to keep track of all my randomness. Although this hodge-podge of methods has worked for me, I admit it's not most efficient way to manage my blogging strategy. It definitely leaves much to be desired. But alas... I found this great…
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First Things First – Content Strategy Before Social Strategy

Blogging, Marketing Strategy
This is a guest post from Patricia Redsicker,  Principal at WordView Editing.  At the heart of social media is the desire that every consumer has to talk about something interesting, compelling and relevant and to share that information with his or her friends. The question marketers must ask themselves is: “What makes my brand so interesting that people will want to talk about it and share it with their friends?” (Even boring brands have something interesting to say!) You can’t succeed in social media if you don’t have something interesting to say. At this point in your social media experience, you (hopefully) understand that social media marketing is not just about having a Facebook page or a Twitter profile. Social media is the vehicle for communicating and distributing interesting stories…
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Event Recap: BarkWorld F-U-N

Event Recap: BarkWorld F-U-N

Blogging, Branding, Marketing Strategy
I jumped into the final quarter of 2011 by indulging in a new experience and making a bunch of new friends in the process. I had the pleasure of hanging out with the pet loving community at BarkWorld, what an experience! First, I have to personally thank Women Intelligently Networking via TarynP for sponsoring my ticket. I had no idea what I was getting into, but if you know anything about Taryn and Denise Quashie, founder of BarkWorld™, you know they know marketing and social media, so you just go with it! What is BarkWorld? According to the website “BarkWorld is THE social media conference covering ALL facets of social media, pet lifestyle & business education for all pet lovers.” This is EXACTLY what the conference is all about! Even though I’ve owned…
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3 Tricks To Ruin Your “No Time To Blog” Excuse

3 Tricks To Ruin Your “No Time To Blog” Excuse

Blogging
We've reached part three in our impromptu "get to blogging" series. You know why you should blog and you’ve learned a few tips to help build your blogging strategy. Now, here’s the million dollar concern that even I’ve voiced a zillion times: “I don’t have time to blog!” Ok, now I understand that’s just nonsense, but it took me a while to realize it. So before you go on a tirade about this being yet another thing you have to add to your schedule, here’s some quick tips to make sure you have time to blog. Write for 30 minutes a day. I cannot take credit for this tip. I credit the lovely Ann Evanston for giving me this idea when I participated in her accountability writing challenge. So here’s the rule:…
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Develop Your Blogging Strategy

Develop Your Blogging Strategy

Blogging
Blogging requires a strategy. A strategy of “post an article and they will come” doesn't work. Do you realize how crowded the web is? Of course you do! Whether you're new to blogging, a sporadic blogger, or you’re still on the fence about it, here are a few tips to help you start developing your blogging strategy: A 4 Step Plan to Develop Your Blogging Strategy Design: There are several blogging platforms (Wordpress, Tumblr, Blogspot, etc.) and there are differences among the options, so take a look and decide which is right for you. If you’re going to choose one of the free themes offered with your chosen platform, please please please do not use the theme as-is. Nothing says “newbie” or "hobbyist" more than using a standard template theme.…
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3 Reasons to Blog For Business

3 Reasons to Blog For Business

Blogging
You’ve heard this a hundred times already. Well, I’m telling you again, blogging is a great way to build your brand and demonstrate you  expertise, in your own words. In order maintain a successful blog, you have to build a following and keep your readers engaged, so make a plan to build momentum. For all you non-believers and sporadic bloggers, here are 3 reasons to blog for business, not personal discussions, not family pics, we’re talking blogging for business: Traditional website content is static. Think about this: If you visit a company’s website and they don’t have a blog or dynamic content, how often do you revisit that website? Want to know why you don’t visit that site often? It’s because website content is traditionally static, if you’ve seen it…
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