Miss Kemya │Marketing Strategy │Social Media Management

06Apr 2015 by Miss Kemya

Use Your Expertise To Build An Ebook Empire

Authors

While there are many ways to build a business online, building your own eBook empire is one method that creates long-term residual income that’s truly an automated “set and forget” system. Of course eBooks provide many perks up front. The Perks of Building an eBook Empire You don’t have to stock any inventory. You can keep overhead costs low (no publisher and agent cuts like there are with print books). You have an endless supply that can be purchased at any time of the day or year. But they also offer many benefits that aren’t so obvious. While a tangible book in Barnes and Noble might sell for $14.95, an eBook on the same subject could sell at anywhere from $0.99-$2.99 or more online as a digital download. [Tweet "You…

05Apr 2015 by Miss Kemya

The Difference Between Long Tail Keywords and Short Tail Keywords

Blogging

What do tails have to do with blogging? As it turns out, quite a bit! Long tail keywords, an important buzzword in marketing that many non-marketing people don’t understand. The term “Long Tail” was initially coined in 2004 by Chris Anderson in an article in Wired magazine. It was initially used to describe the niche business strategy that is used by companies like Amazon. So, what's the difference between short tail keywords and long tail keywords? Short tail keywords are anywhere from one to three words, and they target a mass audience. Long tail keywords are anywhere from three to five words or more, that target a specific search criteria. A person that performs a long tail keyword search is looking for a very specific item. If you use a long tail keyword…

03Apr 2015 by Miss Kemya

Eight Surefire Ways to Grow Your Email List

Email Marketing

It’s safe to say that the bigger your mailing list is, the better. Having a robust email list gives you more opportunities to sell and to build your reputation. Here are 8 sure-fire tips for growing your email list. 1. Make List Building A Priority Make sure you’re putting at least as much effort into building your email list as you are to your social media efforts...hopefully more. Getting “Likes” on Facebook is one way of gauging your popularity, but you can’t control how your message is spread to your Facebook connections, and it can be difficult to effectively communicate with them directly. 2. Make it Easy for New Subscribers to Sign Up Make the links to your sign-up page prominent on all the pages of your website. You can do…

02Apr 2015 by Miss Kemya

How To Increase Your Blog Traffic Using Keyword Phrases

Blogging

While there are still many bloggers who just blog because they like to write and express their ideas online, most people want someone to read it. If you want someone to read your blog, you need traffic. And you don’t just want a little traffic, you want as many people as possible to share your blog with. The best way to reach potential blog visitors is through the search engines. And the best way to show up in the search engine results is to optimize each of your blog posts for a specific keyword phrase. How to Increase Your Blog Traffic Using Keyword Phrases Step 1: Find a keyword phrase Don’t just sit down and write about any subject that enters your head. If you really want to appeal to people,…

01Apr 2015 by Miss Kemya

I’m Miss Kemya, Marketing Strategist, Blogger, WAHM and More…

Random Chats

This is my first time joining the Ultimate Blog Challenge, so I'm super excited! Today's post is an introduction to me and all my splendor! Oooo, isn't she humble...why yes, yes I am! It's Day One of the Ultimate Blog Challenge, <hashtag #blogboost>, and today's post will tell you a bit more about me, who I am and what I do! About Me I'm Miss Kemya, married homeschooling mom of 2, doggie owner, coffee and chocoholic. Born and bred in Philly, now living in Atlanta, GA. Today is my blog's 4th birthday, so I am one proud mama! Whodathunk I would have stuck it out this long? Not me! Of course you can visit my About Me page to learn more about me. I've pretty much always loved business and marketing... yes, the thing…

31Mar 2015 by Miss Kemya

How to Perform A Website Content Audit [Infographic]

Website Design & SEO

How much time do you invest in creating your website content? Whether it’s your about page, your sales pages, or your blog, I think we can agree that content creation is a time-consuming endeavor. So you create all this fantastic content, publish it on your website, share it on social media, then what? Have you ever conducted a website content audit? How often do you review your published pages? How do you measure the effectiveness of your content? Do you have a plan in place, to make sure you’re hitting your goals? An audit is necessary. It sounds boring because it is. But it’s oh so critical! After all, what’s the point of publishing a bunch of blog posts, videos, images, and such, if you don’t take the time to figure out if…

19Mar 2015 by Miss Kemya

Kindle Book: I’m On Social Media, Now What Do I Say?

Book Reviews, Social Media

I'm On Social Media, Now What Do I Say? A Comprehensive Content and Engagement Strategy Guide for Entrepreneurs [video width="1920" height="1080" mp4="http://marketingsparkler.com/wp-content/uploads/2015/03/kindle-1-promo-video.mp4"][/video] Have you had enough of those social media books that touch the surface of a content strategy, but don’t give enough details for you to actually figure it all out? Are you using social media specifically for business, and not seeing results from your efforts? Have you set up your social media accounts, and still stumped by what you’re supposed to say? No more wasting hours and hours on social media, not seeing results from your efforts. [Tweet "Get your copy of I'm On Social Media, Now What Do I Say at http://amzn.to/1xipHjw"] I’m On Social Media, Now What Do I Say? explains the type of content businesses should post on social media.…

11Mar 2015 by Miss Kemya

How to Use Pinterest for Profit and Promotion

Social Media

Pinterest may have started out as a place for women to share product images, but its meteoric rise as a social network makes it a great place for businesses too. Think of it as a place to share ideas in a visual way and be creative about how you can use Pinterest for profit from that perspective. Users on Pinterest love to share and repin images from a whole range of categories. As with any social network you just need to find a balance between self-promotion, social networking, and making money. Here are just a few ways you can use Pinterest for profit and promotion for your blog and business. Promote Your Blog If you have an image on your blog, it’s pinnable. For that reason alone, you should always add…