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Use These Twitter Stats To Help You Get More Conversions

Use These Twitter Stats To Help You Get More Conversions

Social Media
Could you use some help with your Twitter game? Perhaps you're tweeting not-so-regularly, but your tweets aren't getting you any engagement? Maybe learning a few Twitter stats can help you figure out how to tweak your strategy! It's no secret that Twitter is my favorite social media platform. How do I love Twitter? Let me count the ways... It is no secret that I have a love affair with Twitter, as it's my favorite social media platform. There are many uses for Twitter, including, connecting with key influencers demonstrating your expertise in 140 characters or less (yes, it is possible) reaching PR folks and responding to opportunities finding speaking engagements catching up on the latest marketing trends performing geographic and industry advanced searches to find people Perhaps one of the most significant reasons I…
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How to Build Unstoppable Confidence

How to Build Unstoppable Confidence

Tips and Tools
Confidence. Many of us long to be more outgoing, more secure within ourselves and simply more confident all around. If you currently don’t perceive yourself as a confident person or wish to develop more confidence, you’ll be pleased to learn that you can build unstoppable confidence with a few key tips. Here are my top tips to help you build unstoppable confidence: Start Small. Just like Rome wasn’t built in a day, you can’t expect to instantly change your confidence levels. By taking small, daily steps towards your goal, however, you will undoubtedly start to see a difference. Set a goal of completing one confidence-boosting exercise everyday. It can be to simply say hello to the stranger standing next to you at the checkout line or smiling at someone on the street.…
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The 3 Phases of Growing Your Email List

The 3 Phases of Growing Your Email List

Marketing Strategy
How do you go from no e-mail list at all, to adding a few people here and there, to adding hundreds or thousands at a time? Here are the 3 phases of list-building as I see them, and some of the most effective list-building tactics in each stage… PHASE 1: Getting Started When you’re just starting out, I recommend reaching out to your sphere of influence and inviting them to receive your special newsletter or tips (whatever valuable free goody you offer on an ongoing basis). Here are some places to start: Stacks of business cards you’ve collected Contacts in Gmail (or whatever e-mail provider you have) People in your cell phone Facebook friends LinkedIn connections Send them an e-mail message to reconnect, inviting them to opt in to your…
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Outsourcing Work: 5 Mistakes to Avoid

Outsourcing Work: 5 Mistakes to Avoid

Tips and Tools
As a business owner, you typically want to spend the most time on activities that add to your bottom line. This should be true no matter what stage of business you're in.  However, this is not necessarily the reality of many small business owners. Are you outsourcing work yet? There will come a time when you feel the pinch of not having enough time in the day. You may be busy, but time spent on productive activities may be slipping away from. At this point, if you want to maximize your output and thus increase your profit, then there are two ways to go about it. One way is to take on more work, and to put yourself or your business under an increasing amount of strain. The other is by outsourcing work.…
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27 Proven Marketing Strategies for a Small Marketing Budget

27 Proven Marketing Strategies for a Small Marketing Budget

Marketing Strategy
Search the term marketing strategies on Google and you're likely to get over 69 million results. (That is not a typo.) Have you searched the term? If you're on the hunt for marketing strategies for your business, you can easily be overwhelmed with the abundance of suggestions, all of which can run the gamut anywhere from free to the price of a small country. How many times have you thought to yourself, I wish I could afford  to <insert fancy marketing tactic here>? How many times have you seen a company do some quirky marketing and thought to yourself, one day I hope I can afford to do that? Are you using social media for marketing, but you're just throwing out random posts, crossing your fingers hoping someone sees you and makes you famous? It's ok, as most, if…
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3 Common Reasons Why People Procrastinate

3 Common Reasons Why People Procrastinate

Tips and Tools
There can be several reasons why people procrastinate. Some people procrastinate without realizing that they are already doing it, while others are well aware yet do not take any course of action to stop it. We’ll be checking on some of the most common reasons as to why people end up procrastinating rather than doing tasks the way they should be. 3 Common Reason Why People Procrastinate Reason Number 1: The Immense Fear Of Failure There are individuals that treat failure as a stepping stone towards learning and ultimately success in life. Others, on the other hand have a different viewpoint on failure. It seems that failure has a devastating effect on most people, making them fall through the cracks and causing them to procrastinate instead. For a procrastinator, failure…
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What To Say On Social Media For Authors {Interview}

What To Say On Social Media For Authors {Interview}

Authors
If you are anything like me, most authors tend to get on your nerves on social media with their boring posts. They publish a book, then plaster “hey my book is out buy my book” posts all over social media with a link to buy the book. Someone needs to explain social media for authors. After all, there are too many authors are spending too much time on social media trying to market their books with too little return. Sidebar: If you are guilty of this, you don’t have to hang your head in shame. We’re about to make some changes to your marketing plans. The Popular "Buy My Book" Status Updates Back to what I was saying… Ok, so these authors. It doesn’t matter if it is the first week, or month, or year.…
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Four Simple Ways to Improve Your Email Marketing Response Rates

Four Simple Ways to Improve Your Email Marketing Response Rates

Email Marketing
Due to the proliferation of social media many people erroneously believe that email marketing is finished. This is also party due to diminishing email marketing response rates. Do. Not. Believe. It. Nothing could be further from the truth. Lemme ask: did you open an email today? Of course you did! In fact along with responsive web design and social media, email should still be a main focus today for all your online marketing campaigns. To put it bluntly: The money is still in the list. Today we’re going to share with you four more ways to boost your email marketing response rates. Four Simple Ways to Improve Your Email Marketing Response Rates Before you can get a response ... you have to get the reader to OPEN the email. Whenever we…
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