Miss Kemya │Marketing Strategy │Social Media Management

03Nov 2016 by Miss Kemya

Go Mobile or Go Broke: 5 Reasons Why Your Website Must Be Mobile

Sales for smartphones and tablets have outpaced personal computers by leaps and bounds for years now. As mobile technology becomes more efficient and affordable, the trend will continue to grow. If you still have an old-fashioned website, a Flash website, or a website that is otherwise not mobile friendly, it's time to change that now. Like, right now. 5 Reasons Why Your Website Needs to Be Mobile Now Mobile responsive defined: When a website is responsive, the layout and/or content responds or adapts based on the size of screen they are presented on. If you don’t know what your website looks like on a smartphone, chances are you’re not mobile-friendly. Here are a few tips to get started with a mobile responsive site. Use A Self-hosted Platform That Plays Nice…

23Oct 2016 by Miss Kemya

How to Build an Email List of Subscribers (and Keep Them)

Email Marketing

When you build an email list of subscribers, you can use this as a tool to generate sales. Many gurus describe mailing lists as the single most important tool available to digital marketers. They tout building a relationship this way, then you'll have an almost guaranteed market for your products – as long as they're good. The question is though, how do you build an email list of subscribers? Here are some basic steps that will set you on your way… How to Build an Email List of Subscribers (and Keep Them) Sign Up for an Autoresponder Autoresponders are services like Aweber, MailChimp and GetResponse, which help you to manage your subscribers and send out confirmation e-mails etc. These are also what will allow you to create sign up forms…

19Oct 2016 by Miss Kemya

Improve Your Email Marketing with Ecourses

Email Marketing

Email marketing is still a very important online marketing method. However, as with any type of online marketing you will need to have plenty of content. There are all kinds of content you can create for your email list: tips, Q&As, product recommendations, sales, announcements, and more. But, if you really want to improve your email marketing consider using an ecourse to get more sign-ups. It's a great way to come up with interesting, engaging and effective content, and it is a great way to increase interaction. How to Improve Your Email Marketing with Ecourses With a well-made email course you can educate your readers about your products and services without seeming like you're trying to sell to them. For instance, if you market a weight loss product, your ecourse…

13Oct 2016 by Miss Kemya

How to Use Social Media to Drive Traffic to Your Free Offer

Social Media

There are many ways we get traffic to our sites. There's organic search, word of mouth direct traffic, paid ads, and of course, social media. When most of us use social media to drive traffic we're usually looking to generate leads. However, to generate leads, we usually need to build up a subscriber base and offer value. The easiest way to do this is to create and share a juicy opt-in offer. No matter what kind of opt-in we offer, be it an ebook, video course, checklist, etc, we still have to drive traffic to our site's landing page(s) so people can sign up. How can we drive this traffic? Social media. Keep reading for a couple of simple techniques to use social media to drive traffic to your website. It’s something quick…

04Oct 2016 by Miss Kemya

Why Every Local Business Needs A Blog

Blogging, Local Marketing

Do you run a local business that could use a better online presence? Perhaps you run a local business and wonder if posting a few times a week Facebook is enough of an online marketing plan. Here's the easy answer: it is not enough. True local businesses rely heavily on word of mouth marketing. After all, people have to be in your geographic location in order to buy your products and services. The question becomes, how do you position your local business as THE place to go? Create a local business blog. Oh wait, let's start from the beginning. When you're in the market to buy something, what's the first thing you do? Most of us hit Google and search for what we want. Many of us will ask our friends…

28Sep 2016 by Miss Kemya

Why You Need to Add Visual Marketing to Your Content Strategy

Marketing Strategy, Video Marketing

Most people think of content marketing as producing text-based content, writing words and sentences to sell a product or convey an idea. While that is true, that's not all content is. Content also consists of images, infographics, videos, and other visual elements of your business. This includes your website's or blog's look and feel. All these visual elements are just as important when it comes to marketing your business. [bctt tweet="Content is more than words in a blog. It includes all of the visual elements of your brand." username="misskemya"] You've probably noticed that so many things are more visual online today than they used to be. People create photographic memes to pass around an idea or thought, and due to the advent of gorgeous sites like Pinterest, marketing is more visual…

14Sep 2016 by Miss Kemya

Twitter Ain’t Dead Yet: Why You Should Keep Using Twitter

Social Media

So many people have said they are going to leave Twitter, or not use Twitter, and that it’s just not relevant anymore for them. There are tons of people who are tweeting regularly, still generating leads, connecting with key influencers, discovering opportunities, promoting their blogs, and building profitable businesses, all from their Twitter efforts. Twitter Ain’t Dead Yet: Why You Should Keep Using Twitter Clearly, relevancy isn't the issue. The truth is, it’s not Twitter that’s the problem, it’s the users that are the problem. Yeah, I said it. There are some user-errors that have contributed to the Twitter-is-not-worth-it myth. Not to worry, we’re going to cover the reasons why Twitter still rocks as an entrepreneur’s dream platform, and how you can tweak your Twitter strategy today to get the…

02Sep 2016 by Miss Kemya

50 Features Your Small Business Website Must Consider Having [Infographic]

Website Design & SEO

In this dynamically evolving digital marketplace, nothing is more important than to enhance your online visibility. Your online presence should attract your ideal target audience demographic. You need to stay two steps ahead of your competition, especially when it is selling similar products or services. And this starts with the right website. 50 Features Your Small Business Website Must Consider Having A majority of businesses invest heavily in digital marketing. They focus primarily on social media campaigns, content marketing strategies, etc. Search engine optimization is also a popular online marketing tool that helps boost your search engine rankings on Google, Bing, etc. However, what most businesses seem to undermine or neglect is the power of combining effective and efficient lead generation techniques to quickly convert their potential customers into sales leads.…