Miss Kemya │Marketing Strategy │Social Media Management

01Apr 2019 by Miss Kemya

Why Business Planning Is The Secret To Success For The Coming Year

7 Day Challenge Business Planning to Rock Your Year, Tips and Tools

Do you set aside time regularly to plan what you want to do in your business? If it’s not something you currently do, I strongly encourage you to embrace it for the remainder of this year! Setting aside a business planning session to decide what I want to do and, more importantly, what growth I want to achieve in the coming year has been crucial to my own success. Sometimes I commit to (and follow through lol) planning at the end of the year for the upcoming year. Other times, life gets in the way and I don't get to plan when I want to. IMO, it doesn't matter when you plan, as long as you make time to plan. So, we're making time over these next 7 days, together.…

15Mar 2019 by Miss Kemya

A Beginner’s Guide to Content Marketing Using Video

Video Marketing

Video has become a driving force in content marketing. According to latest statistics in The State of Video Marketing 2019 by Wyzowl, 68% of people say they’d most prefer to learn about a new product or service by watching a short video. This makes video more popular as a learning tool than text-based articles (15%), infographics (4%) presentations and pitches (4%) ebooks and manuals (3%). One only has to look as far as YouTube's success to see that video content is a thriving entity all on its own. In fact, Youtube is the second most popular website, with a staggering across all users. In order to maximize the effectiveness of your content marketing efforts, there is no question that you need to incorporate video into your marketing mix for lead…

06Mar 2019 by Miss Kemya

8 Terrible Social Media Strategies Brands Should Stay Away From

Social Media

Social media marketing mistakes, we all make them at one time or another. But why do some social media strategies fail? Well, everyone makes mistakes, including social media marketers. But make too many mistakes, and your followers and engagement will drop, along with your revenue. No matter how big or small, every brand must maintain a robust social media presence these days. However, keep in mind that building a social media presence is more than just gaining more leads, customers, and sales. 8 Terrible Social Media Mistakes Brands Should Stay Away From Social media should be a two-way street where you can develop a community, increase your reach, and know what people think about you. In this post, we'll talk about the top social media marketing mistakes and more…

28Feb 2019 by Miss Kemya

How to Become the Local Go-To Expert In Your Industry

Local Marketing, Marketing Strategy

A great way to promote your business is to position yourself as a local expert. Become a local expert in your field of expertise to boost your business in ways that you cannot imagine. It doesn't matter whether you have an online business or a brick and mortar business; being seen as a local go-to expert will strengthen your credibility and boost your profitability. No time to read the full post? Listen on the podcast: 5 Ways To Become A Local Expert In Your Industry Option 1: Start a Locally-Inspired Blog Create a blog that is focused on your local area within your niche. Be sure to include locally-focused keywords and talk directly to your local audience about your subject. You can use your local blog as your expert resource…

22Feb 2019 by Miss Kemya

A Starter Guide to Making Money With Memberships

Marketing Strategy

Starting a membership site can be lucrative and fun. You get to nurture and support a community while enjoying profits for months or even years to come. If you’ve used other business models in the past, then you probably know that many models often create a feast or famine cycle. One month your profits may be high and you’re enjoying the good life. However, the very next month, you’re back to struggling just to pay the bills and keep the lights on. With a membership site, you can accurately guess what your monthly income will look like. This can help prevent the feast and famine cycle of infinite launches and the intense financial stress that can go with it. Not only do you have a monthly income, you also have…

07Feb 2019 by Miss Kemya

5 Data-Driven Ways to Maximize Your Social Media Marketing

Strategy

If you're a non-data-driven marketer, you might think that building a data-driven social marketing strategy is too complicated. However, if you do not measure and track the right things on social media, you still end up wasting a lot of time and energy. You spend most of your time guessing what is and what isn't useful. This translates to a loss of money and other resources. You're also losing a lot of opportunities to engage with your target audience. The worst part of all is that you might end up hurting your brand image because you fail to give your audience what they want. Why? Because you don't know what exactly it is! The Benefits of Going Data Driven Once you start adopting a data-driven mindset, there are so many…

04Feb 2019 by Miss Kemya

The One Bad Habit That Requires Your Immediate Attention

Random Chats

We all have bad habits. Some bad habits are of a personal nature, as in we eat too much, some drink too much, some of us don’t know when to shut up, I could go on forever… But I want to address one of the single most bad habits that plagues entrepreneurs. This bad habit keeps us stuck in the same lane, even though we say we want a change. It's easy to succumb to and limits our life chances, and it's based in fear and potentially contagious. Unfortunately, this habit is one of the hardest habits to identify and break. However, once you recognize it, admit it, and work to overcome it, this bad habit Can. Be. Broken. So, what is this single most bad habit that plagues entrepreneurs?…

31Jan 2019 by Miss Kemya

How to Enhance Your Marketing Performance with Automation

Marketing Strategy

Online businesses often make the mistake of thinking that good marketing is only about great content — writing awesome social media posts, crafting long-form blog content and nailing those enticing emails. While all of these are great — and important — for engaging with customers, and generating leads in the first place, there’s a whole lot more to making a strong marketing strategy. How to Enhance Your Marketing Performance with Automation Automation plays a huge role in streamlining your marketing efforts. In a nutshell, marketing automation is software created to help with any marketing actions you have to carry out, by automating tasks that would normally have to be carried out manually. As a business owner or digital entrepreneur, you probably already use some of these tools to help you…