Marketing Sparkler Ι

22Apr 2019 by Miss Kemya

How to Define Your Ideal Client

If someone asked you to describe your ideal client, what would your description consist of, beyond the typical demographics like gender and age? Would your answer include additional demographic-type factors, such as: Educational level Annual income Family situation Geographic location Residence type Years of experience in their field Favorite magazines Their <insert your niche> idols Favorite places to shop for <insert your service here> If you've worked on identifying your ideal client, you will likely be able to answer at least some of the questions about the demo of your ideal client. Therefore, this article is NOT going to talk about answering these common target-client questions, for 2 reasons. First, you can research countless articles that will provide similar lists of criteria that you will use to define an ideal…

27Jan 2019 by Miss Kemya

Repurpose and Refresh Your Content for More Website Traffic

Blogging

Keeping content fresh is an important part of making content marketing work for your business. A really fast way to boost the effectiveness of the content you already have is to freshen it up, and repurpose it. Content gets old, and information becomes outdated. That doesn’t mean it needs to be deleted, though - it can be salvaged and continue to provide excellent results. Likewise, content can be reused and repurposed in other ways into new formats that help produce more traffic too. Repurpose and Refresh Your Content for More Website Traffic No time to read this entire post? Listen to it on the podcast: Turn Blog Posts into an Report Compile blog posts that are about the same topic into a report. Add some images, nice headers, special formatting,…

15Nov 2017 by Miss Kemya

Taraji Says Start With You [Video]

Random Chats

You might have heard how negativity is a bad thing when it comes to having the right mindset for success. It’s true. Negativity is one of the biggest things that can derail any attempt at success. The reason that negativity can keep you stuck, holding you back from obtaining your goals and changing any part of your life, is because negativity wipes out motivation. It’s hard to feel motivated about anything when your head is full of negative messages. What happens is that you’re fired up, ready to charge ahead with reaching success, when along comes someone who says that you don’t have the talent, the knowledge, the money, the support or the courage to make it happen. [Tweet "You can't give another human the responsibility of your happiness. - Taraji…

18Jun 2017 by Miss Kemya

5 Morning Rituals for Productivity and Happiness [Video]

Random Chats

Mornings can make or break your day. Oftentimes we have the best intentions the night before. Before we go to bed we think to ourselves, what did I accomplish today? Then, after reflection of the day that got away, we challenge ourselves to wake up renewed and refreshed tomorrow, with a plan to manage the day better. Then we wake up, and after hitting the snooze button we grab our phones to check on emails and social media. Next, we hit the floor running and whatdoyaknow, the day is already running us! We lose track of the best intention we had the night before, the one about starting a new morning ritual. This cycle seems to repeat itself over and over again. While we dream about managing our days better,…

13Jun 2017 by Miss Kemya

How to Use Social Media to Generate Leads

Social Media

Lead generation - that's the name of the game in marketing isn't it? There are various methods to market a business, whether offline or online. Rather than bore you with those "other" methods, let's get right to it. Everybody wants to market their business and generate leads using social media. The HOW is the doozy! Of course you can use social media to generate leads. At your fingertips you have access to thousands of people - it's a networking event on steroids. But, how do you use social media right to attract the right audience and generate the right leads for your business? [Tweet "Everybody wants to generate leads using social media. The HOW is the doozy!"] How to Use Social Media to Generate Leads Before you can generate leads…

04Apr 2017 by Miss Kemya

Seven Tips to Keep in Mind Before You Start a Blog

Blogging

If you’re the type of person who loves to chronicle his/her travels or share fabulous fashion finds among friends and with the rest of the world, you might be considering blogging by now. While it can be a great hobby, you would be glad to know that you actually can build a career out of it. Even those who have aspirations of getting bigger clients, or running a more profitable business can start a blog and reap the benefits of blogging. Seven Tips to Keep in Mind Before You Start a Blog Blogging has become a surefire way to build a solid reputation in your chosen niche and exposing your name out there. Getting your feet wet in the blogosphere as a lucrative career option conjures up a slew of…

28Mar 2017 by Miss Kemya

4 Ways to Boost Your Small Business with Content Marketing

Marketing Strategy

No matter how big or small your business might be, using content marketing can still make a big difference in your brand’s presence. If used well, content marketing can highly promote your business and boost your website traffic. How do we do this? First, let’s elaborate further on the what and why of content marketing. Then we discuss how to use it to boost business. Content marketing is the method of using content to advertise your business and educate your audience. It may include the use of high-quality videos, social media posts, and blogs to explain and showcase your products and services. The expertise of your business must be the topic and focus of the content so that your audience can develop interest and trust in your company. The basic requirement for…

15Mar 2017 by Miss Kemya

5 Ways to Improve Social Media Engagement

Social Media

What makes you read a blog post until the end? What makes you follow a brand on social media? Or, let's get to the holy grail, what makes you hand over your email to join someone's list? I'm going to guess it because you find the writer's content useful, informative and/or entertaining. Can we agree on this? When you create content to post on social media, are you writing for search engines, or trying to increase social media engagement? SEO is important to get eyeballs on your content. However, SEO alone doesn't translate to dollars. Content also needs to be engaging for your audience. Your website should be at the center of all your online marketing activities, which means the content you put on the website, and in other places,…

Tag: Video