Seven Branding Tricks To Make Your Business Stand Out
To succeed online or in business generally for that matter, you need a brand. It's not enough to simply start spamming the web with content; you need to ensure that you have thought about who you want to be when your brand grows up. Getting your branding right helps to introduce your company to potential new customers, telling them clearly who you are, and the services you offer. When considering the elements of your brand, it is also important to think about Awareness - how you are going to raise awareness of your company Interest - how you are going to introduce an increasing number of potential customers to your products and services, Conversions - how you are going to turn potential customers into paying customers, and Evangelists - how…