Marketing Sparkler Ι

11Jul 2017 by Miss Kemya

Single Focus vs Multitasking: How to Manage Multiple Projects

Tips and Tools

As a contractor you’re likely to be working on many projects together simultaneously. You might have five to ten clients with various projects at different stages. But, is it better to focus on one project at a time or multitask? Well, the verdict is in when it comes to single focus vs multitasking: study after study shows that people who think they are good at multitasking really aren’t. Which Is More Efficient - Single Focus vs Multitasking? Now, before you admonish your organizational skills and your multitasking mastery, let's take a different approach. Let's pretend for the sake or argument that you are NOT a part of the 2% of the population who is actually proficient at multitasking. Cool? Ok. Let's consider a different question: How do I handle multiple…

20Mar 2017 by Miss Kemya

How to Embrace Your Fear as an Entrepreneur

Tips and Tools

The new year is the natural start of new beginnings, and while we don’t all make resolutions, we do leap into the new year with a renewed sense of enthusiasm and fervor to make this THE year. Make this OUR YEAR. The year we finally get our shit together, stop procrastinating and making excuses, living in coulda, woulda, shoulda land. [Tweet "There is still time to make this your BEST YEAR! Embrace your fears and take action!"] Ahhhhh… has the smell of the New Year faded? Are you back to your old habits of big ideas, slow execution and even slower profitability? Fret not my dear, many an entrepreneur experiences this as spring rears her head each year. According to U.S. News, approximately 80% of resolutions fail by the second…

27Dec 2016 by Miss Kemya

Why and How to Use Slideshows In Your Content Marketing

Tips and Tools

You have no doubt been in a meeting or attended a conference where the speaker has used a slideshow. Some of these presentations are dull and monotonous, while others are visually stunning and engaging. Slideshows can be a powerful presentation tool, if you consider the needs of your audience before you start up PowerPoint. Have you used slides in your presentations, either in person or virtual? How was your presentation received? Did your visuals capture interest, or put your audience to sleep? Why Use Slideshows “Showing rather than just telling” your audience is a maxim that’s probably as old as public speaking itself. Giving your audience a visual image is one of the best ways to get and keep your audience’s attention. Slideshows can make your business presentations more interactive and…

11Jul 2016 by Miss Kemya

How to Use Free Reports and Ebooks to Grow Your Business

Tips and Tools

How do you convert blog visitors into regular visitors? Do you publish blog posts daily, do you ask them to "come back tomorrow", or do you leave their return visit up to chance? Part of your content marketing strategy is to show your wealth of knowledge. As bloggers, we work hard to give valuable information and insight to our audience, in the hopes that they like what we share and come back for more. How to Use Free Reports and Ebooks to Grow Your Business One type of content marketing is giving away freebies. Free reports and ebooks can build your business fast by helping you spread your knowledge, establish your expertise and most importantly, collect email addresses for your mailing list. Because, hands down, email marketing is still the most…

10Jun 2016 by Miss Kemya

Gain 10 Hours A Week to Work on Your Business While Holding Down A Job

Tips and Tools

How many times have we all said, “If only I had more time then I could get more done in my business?” The solution is not getting more time - we all have the same amount. We're all tied to the same 24 hours in a day. The key is to manage the time we do have and make it work more effectively for us. Even if you think you don’t have time to take on anything else, you might be surprised to discover how much time you’re actually wasting during the day. You can start an online business whether you hold down a full-time job or not. Sometimes when it comes to starting a business, many people have the mental picture that it’s all or nothing - that to…

23Mar 2016 by Miss Kemya

Are You Managing Your Time or Is It Managing You?

Tips and Tools

It's amazing how much some people manage to get done, while others seem to be stuck in a rut without enough time in the day to accomplish much of anything. Time management is an art form. But, here's a li'l secret. Everyone has the same amount of time in every single day. It's one way in which we are all created equal. Everyone has the same 24 hours in a day. Are You Managing Your Time or Is It Managing You? Track Your Activities for a Week To get a real picture of how you spend your time, try tracking everything you do for at least one week. Use a small recorder to record when you start and stop any task, and include the time. Did you know? There's an…

14Mar 2016 by Miss Kemya

Copy, Calls to Action, and 17 Things You Need to Test Regularly

Tips and Tools

The entire point of copywriting is to boost sales. Let's be honest here. Even if you write copy with the goal of getting more newsletter sign-ups, the entire point is still to boost sales. But, how do you know if what you're doing is working? You're writing, and hiring, and writing some more - but do you even know if all the work you're doing is paying off? The best way to know is to test, test, test. Here's a list of things you need to test regularly. Copy, Calls to Action, and 17 Things You Need to Test Regularly 1. Your Headlines How do you know a particular headline works over another? You conduct an A/B test. Make two slightly different headlines and send each headline to half your…

31Oct 2015 by Miss Kemya

Overnight Success Does Not Exist, and Luck Ain’t Coming to Dinner

Tips and Tools

Rarely do I write a blog post because I am compelled to share a message in the here and now. If I am moved to speak on a topic immediately, I typically share a message in 140 (or perhaps 280) characters via a tweet or two, or I take to Facebook to post. And move on. However, this message from GaryVee is too powerful to simply share on Twitter or Facebook, to let dangle in the wind for 15 minutes before disappearing. I'm posting this for you and me, for when we need a reminder about why we do this thing called entrepreneurship. How this post came about Sooo, I was looking for something to listen to while I worked today, I guess I unconsciously needed a kick in the pants?? I started skimming social…

Category: Tips and Tools