Do Press Releases Still Work In the Online World?
One of the oldest marketing ploys around is the old-fashioned press release. But, do they still work? The short answer is that if you have a newsworthy reason to issue a press release, then by all means you should do it. Press releases still have great value for many reasons. They still get results, although not always the types of result you might expect. Do Press Releases Still Work? Yes they do! Here are several reasons why you should consider using press releases as part of your marketing strategy: Number 1: Low Cost Press releases are still relatively low-cost ways to get the word out about a new product, service, or event. This is true whether you do it yourself or hire a service to do it for…