5 Data-Driven Ways to Maximize Your Social Media Marketing
If you're a non-data-driven marketer, you might think that building a data-driven social marketing strategy is too complicated. However, if you do not measure and track the right things on social media, you still end up wasting a lot of time and energy. You spend most of your time guessing what is and what isn't useful. This translates to a loss of money and other resources. You're also losing a lot of opportunities to engage with your target audience. The worst part of all is that you might end up hurting your brand image because you fail to give your audience what they want. Why? Because you don't know what exactly it is! The Benefits of Going Data Driven Once you start adopting a data-driven mindset, there are so many…