Simple, Yet Effective Ways To Utilize Google In Your Business Every Day

Simple, Yet Effective Ways To Utilize Google In Your Business Every Day

Tips and Tools
Most businesses aim to get to the top position of page one on Google. However, for some, this is an ever-ending struggle that sends people into a bit of an obsession. We all know that this lucrative spot is excellent for business. But, there are lots of other ways Google can help your business, whether you're just starting out or in growth mode. Let's take a look at some key ways to use Google as an asset in your business. Google My Business listing Google My Business is a free resource straight from Google itself, and it's a great way to get your brand indexed in local listings. Your profile can contain everything from your business operating hours, contact details, website link and many more features, so customers have access…
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7 Keys to a Profitable Google My Business Profile

7 Keys to a Profitable Google My Business Profile

Local Marketing
When you need to find out information, whether it’s opening hours for a store, the best treats for your puppy, or specs on a tv you’re thinking about buying, chances are you will take this first step: hit the Google button. If you operate a business out of your home, or you own a store or shop, your Google My Business (GMB) listing is an effective and very powerful way to publicize your business in the local community, and drive new customers to your door. In an earlier post we reviewed how GMB boosts business and profits. Now it's time to talk about how to set up your GMB Profile. Once Google understands more about your business, they can help match you with various search queries. The most valuable of…
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4 Ways To Boost Your Store’s Visibility In Local Search Results

4 Ways To Boost Your Store’s Visibility In Local Search Results

Local Marketing
For online businesses, investing in SEO has always made sense. If you want to sell something online, you need people in that space to find you. In fact, it’s the only way they can organically find you. But what if you’re a local business with a brick-and-mortar presence? SEO is for you too! No matter what kind of business you are running, the overwhelming fact is that your audience will look for you online. Whether they want to see what you sell in store before stopping by, wants to find your location (and proximity), or they want to know your hours of operation, today's customer is using the internet to learn about your business. Therefore, your business needs to show up in search results to remain competitive. 4 Ways To…
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How Google My Business Boosts Business and Profits

How Google My Business Boosts Business and Profits

Local Marketing
The two most popular resources consumers use today when making purchasing decisions are customer reviews and Google. Anything we want to know, we Google it. This is why Google My Business (GMB), which combines the two, can boost your business and your profits. The reality is, when people begin to search for a product or service near them, they're generally motivated and ready to make a purchase. According to a Hubspot report , 46% of all Google searches are local. That’s why five out of every ten, or one out of two persons who conduct a local search visit a store that very day. Think of jewelry repair, antiques, clothing stores, spas, restaurants, pizza, flowers, plumbers, roofers, theme parks etc. You can see why it's important the information you post…
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