Why You Should Start Using An Editorial Calendar

Why You Should Start Using An Editorial Calendar

Blogging
In this day of digital media, bloggers are publishers. I heard this a few years ago and it took me a minute to embrace it. I remember thinking, I am not a publisher! The publishing racket is for magazines. All the while I'm hitting "publish" every time I publish a blog post. The irony still makes me laugh. Blogging is content marketing. Content needs to be planned out in advance. If we're planning as we should be, we should be using an editorial calendar. Advantages to Creating an Editorial Calendar As you develop a content strategy, it's important to start thinking of yourself as a publisher. Publishers have everything planned out in advance based on a yearly cycle, as well as their product cycle. For example, a magazine publisher knows in…
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How to Gain Authority by Publishing Kindle Books

How to Gain Authority by Publishing Kindle Books

Authors
With the advent of Kindle Direct Publishing (KDP), becoming a published author is a lot simpler today than it used to be. While it is much harder to become an overnight success, making six-figures publishing books, it's not difficult to use Kindle Direct Publishing as a way to gain authority within your niche. How to Use Kindle Books to Gain Authority Use Your Amazon Author Profile Page When you become a Kindle author you can fill out an Amazon Author's profile and page. On the page you will get a short biography space, a place for a headshot, a link to your blog, an area to share videos, photos, social media and more. You can automatically feed your blog into your profile as well. Of course, all the books you've…
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You Wrote A Brilliant Book, Now Brag About It

You Wrote A Brilliant Book, Now Brag About It

Authors
You spent countless hours laboring over every word in your book, and you took forever and a day to select just the right cover photo to use. Alas, your book is finally published and it feels good. You spent all that time perfecting your masterpiece, but wait… nobody’s buying it. Uh oh… you know the old saying, if a tree falls in the woods and nobody’s around to hear it? The same thing applies to your brilliant book. It’s published, but nobody knows about it. Your sales aren't so hot, and you're not quite sure what to do about it. With all the competition in the marketplace, how are you supposed to catch the attention of today’s reader and entice them to buy your book? Dreaming of becoming a Published Author? Take a look…
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