4 Ways To Boost Your Store’s Visibility In Local Search Results

4 Ways To Boost Your Store’s Visibility In Local Search Results

Local Marketing
For online businesses, investing in SEO has always made sense. If you want to sell something online, you need people in that space to find you. In fact, it’s the only way they can organically find you. But what if you’re a local business with a brick-and-mortar presence? SEO is for you too! No matter what kind of business you are running, the overwhelming fact is that your audience will look for you online. Whether they want to see what you sell in store before stopping by, wants to find your location (and proximity), or they want to know your hours of operation, today's customer is using the internet to learn about your business. Therefore, your business needs to show up in search results to remain competitive. 4 Ways To…
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G is for Google Tools Every Entrepreneur Should Use

G is for Google Tools Every Entrepreneur Should Use

Tips and Tools
Google has a goldmine of resources that just about any entrepreneur can use. We’re all familiar with Google search and Google for Work, but there are a ton of tools and resources provided by Google that you may not be familiar with. Google provides a host of resources to help you market your business, for FREE! Here are three Google tools you can use for free to help market your business. Google Trends Google Trends helps businesses choose an advertising strategy that resonates with your target audience. You can use Google Trends to complement your keyword research as well. Experiment and type in some of your terms into the Google Trends search bar to see how searches for these terms have changed over time. Why you need this: If you understand what search terms…
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