The Reason You Should Tweet In 120 Characters
If you’ve studied any Twitter tips, on this blog or elsewhere, you may be familiar with the recommendation to tweet in 120 characters or less. Some marketers suggest the best tweet length is 100 characters or less. But do you understand why this is the recommended length of a tweet? Are you making my life easier? How easy do you make it for your Twitter followers to share your tweets? If I’m using a third party Twitter client (such as Hootsuite, TweetDeck, etc.), and I try to retweet your tweet and include ‘RT @username,’ will I have enough character space? Or will I have to modify your original tweet to accommodate the 140 character limit? This is a big deal. I want to use the classic 'RT @username' when…