Miss Kemya │Marketing Strategy │Social Media Management

12Sep 2022 by Miss Kemya

Fitness Branding Made Simple

Branding

Branding your fitness brand effectively is something you will need to do if you want to bring in as many customers as possible. Most customers will form a first impression about your business in as little as 10 seconds, which means your branding needs to be completely on point from the beginning if it is to win them over. Okay, but how exactly do you brand your fitness business to make that all-important first impression a good one? Here are the most essential elements to get right. Fitness Branding Made Simple Identify your audience. If you want to make a good impression with your fitness business branding, then you need to, first of all, identify who your target audience is. For example, if you run a heavy weights gym, then…

08Sep 2022 by Miss Kemya

When You Need to Take a Backseat and Let Experts Intervene in Your Business

Tips and Tools

There are times in any business when it is best to take a step back and let the experts take over. You may be an expert in your field, but there are other areas where you may not have as much experience. When it comes to making crucial decisions for your business, it is important to know when to ask for help. In this blog post, we will discuss four instances when you need to take a backseat and let the experts intervene in your business! 4 Times You Need to Take a Backseat and Let Experts Intervene in Your Business When You Are Starting A Business When you are first starting out, there are a lot of things you need to learn. From developing your business plan to…

07Sep 2022 by Miss Kemya

Creating a referral program? Here’s a 10 point checklist to get started

Tips and Tools

The best referral programs are those with a loyal customer base, targeted promotion, and attractive incentives. That’s why referral programs from brands like Dropbox, Airbnb, Tesla, and Uber succeeded greatly. However, every business is unique, and therefore, needs its own unique referral program. You have to build one that works specifically with your audience. There are many referral program ideas to draw inspiration from. In this blog, we’ve put together the best of those ideas. Start Creating A Referral Program With This 10 Point Checklist Of Ideas 1. Be appealing to your customer. It sounds so simple that it can be easily overlooked. Your customers will refer you only if they like you. They should be genuinely impressed with your brand, its products, support, and services. Only then will…

30Aug 2022 by Eleanor Hecks

Why Every Entrepreneur Should Prioritize a Work-Life Balance Now More Than Ever Before

Tips and Tools

Being an entrepreneur isn’t easy. Anyone who has lived the life of entrepreneurship knows that it can be challenging. It’s full of highs and lows, and you never know what’s coming from around the corner. While entrepreneurship can take some unexpected turns for better or worse, your priorities for your family, health and social life can dip. In turn, your work-life balance tends to be non-existent, which can negatively affect you and your business. However, prioritizing your work-life balance is more crucial than ever. Here’s why. Why Every Entrepreneur Should Prioritize a Work-Life Balance Now More Than Ever Before Helps With Stress Management Entrepreneurs tend to wear many hats, especially as they start a new endeavor. In the end, running a business becomes a huge responsibility. However, entrepreneurs don’t…

22Aug 2022 by Miss Kemya

Get Seen, Get Traffic: Three Ways to Borrow Someone Else’s Audience

Marketing Strategy

Ask nearly anyone who runs an online business what their biggest struggle is, and chances are they’ll say “more traffic.” You need traffic to build an email list. Traffic is the key to making sales. You need traffic to fill your programs. So the big question is, where do you get all that traffic? Sure, you could buy ads, but if you aren’t careful, you might just fill your list with less-than-ideal audience members and that will do nothing for your sales. You could focus your time and energy on SEO, but unless you have years to build your business (and who does?) then SEO should not be your top choice. Good thing you have other options. It's time to borrow someone else's audience to increase your visibility, and get…

18Aug 2022 by Miss Kemya

4 Ingredients For A Successful Marketing Campaign

Marketing Strategy

Not all marketing campaigns are successful. If you want to ensure that you hit the right marks here or tick the correct boxes, then it’s essential that your strategy has some key ingredients. Here are the points that you should be focusing on when working to ensure that your marketing campaign is a success. 4 Ingredients For A Successful Marketing Campaign Creativity First, you should consider the level of creativity required to ensure that a marketing campaign is a success. Without the right amount of creativity, your marketing isn’t going to stand out. You also won’t get the level of engagement that you need to guarantee your business success in the long term. This is something that you should consider and keep in mind when you are exploring marketing…

17Aug 2022 by Eleanor Hecks

How Solopreneurs Can Improve Their Customer Service Tenfold

Tips and Tools

As a one-person show, you’re responsible for running your business, bookkeeping, marketing and customer service. Knowing some tricks to improve customer service can increase client loyalty and keep them coming back to you over competitors. They may even refer you to others, helping your company grow. Customer service requires a lot of forethought about policies and brand personality. Without your customers, your business won’t succeed. If you don’t already make their happiness a top priority, now is the time to embrace some changes. How Can Small Businesses Improve Customer Service? At times, it's hard to define what a solopreneur is. Some hire contractors but still don't have any employees, for example. Entrepreneur attempted to define and count them in a recent article. They reported in 2019, the Small Business Administration…

16Aug 2022 by Miss Kemya

Be Seen: How to Improve The Visibility of Your Small Business

Marketing Strategy

One major issue small business owners face when trying to progress their ventures towards greater success is getting noticed. When you run a smaller business, it is hard to stand out from the crowd and stop your company from becoming lost among its many competitors. But, while you may not currently have the same powerful brand name as more established companies, there are ways you can build your brand awareness and get your products and services noticed by your target audience. If you have reached a point where your business’s growth seems to have plateaued, and customer acquisition has stalled, increasing the visibility of your business can be a great help. But, capturing the attention of potential customers is not always easy, and you may be unsure how to get…

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