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Finding the Right Payment Processor for Your Small Business

Finding the Right Payment Processor for Your Small Business

Tips and Tools
When looking for a payment processor for your small business, there are numerous factors to take into account. What type of business do you have? What payments do you accept? And most importantly, what budget have you set? These questions need answering before signing up with any payment processor. In this blog post, we'll look at different types of payment processors and explain how they can benefit your startup. Finding the Right Payment Processor for Your Small Business Traditional Payment Processors Traditional payment processors are the most common type of payment processor and typically charge a fee for every transaction. They accept most major credit cards, debit cards and ACH payments. Depending on your business type you may need to pay additional fees for specific services like fraud protection or…
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Why Is Your Marketing Failing? The 3 Factors To Focus On

Why Is Your Marketing Failing? The 3 Factors To Focus On

Marketing Strategy
Are you struggling to gain the impact you want with your business marketing strategy? If so, then it’s important to understand whether things are going wrong. There are lots of problems that could be crippling your marketing campaign. But here are three main variables to focus on if you want to see dramatic changes. Why Is Your Marketing Failing? The Three Factors To Focus On Website  Your website is the digital front door of your business. More often than not it defines the first impression that customers receive of your company. Here are some of the elements that you need to focus on to ensure that your website makes a great first impression. Getting Technical Details Right  First, you need to make sure that you get the technical details right…
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Top Reasons to Outsource Your Marketing

Top Reasons to Outsource Your Marketing

Marketing Strategy
As a business leader, you know that digital marketing is no longer a passing trend. It's the best way to make sure that your message reaches current audiences and converts future customers, but it also helps to give vitality and life to your business. We all know that the internet is not going anywhere anytime soon, and we all know that the internet is changing and evolving every day. Investing in digital marketing is one of the best things that you could do for your business. However, the internet is complex, which means that you need to make sure that you have a good marketing team on board with your business who can showcase what you can do to your audience. Pursuing an excellent working relationship with an SEO agency…
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Fast-Tracking The Launch Of Your Tech Startup

Fast-Tracking The Launch Of Your Tech Startup

Tips and Tools
The tech market is consistently one that shows tremendous promise, and bringing out the right tool at the right time can offer a lot of success. If you have an idea and you think that it’s the right time for it, you want to make sure that you get out before your window closes. However, it takes time to start a business. What can you do to build and launch your tech startup before you miss your opportunity? Here are a few tips. Fast-Tracking The Launch Of Your Tech Startup Find your funding more quickly Getting funding for a new business is not something that should be overly rushed. You should make sure that you’ve done your work and put together a business plan to prove the potential success of…
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Has Your Small Business Been Thinking of Revenue Growth All Wrong?

Has Your Small Business Been Thinking of Revenue Growth All Wrong?

Tips and Tools
Most entrepreneurs use revenue growth as one of their markers of how well the company is doing. Over time, profits should rise steadily despite monetary output for advertising, employees and other expenses every business has. What is a Good Annual Revenue Growth for Small Businesses? The average small business owner makes just a bit above the median wage for employees in the United States. The average worker makes around $58,260, while the average small business owner makes around $60,151. Labor is still the top cost for businesses and hits about 70% of overall spending, with inventory as the second highest expense. How can you think of revenue growth in new ways, to improve your bottom line and get a fresh take on how to move forward. Has Your Small Business…
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The Future of Social Media Strategies: Trends to Watch and Adopt

Social Media
Social media has evolved from just a platform to connect with friends and family to a powerful marketing tool for businesses to reach out to customers. The use of social media in the industry has grown exponentially over the years, and it is becoming increasingly clear that social media is not going anywhere anytime soon. Therefore, businesses must keep up with the latest social media trends to stay relevant and practical. In this blog post, we will explore the future of social media strategies and the trends to watch and adapt. The Future of Social Media Strategies: Trends to Watch and Adopt Video And Live Streaming The first trend to watch is the rise of video and live streaming. Video content has become more popular than ever, with social media…
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Why You NEED To Start Using Video Marketing ASAP!

Why You NEED To Start Using Video Marketing ASAP!

Video Marketing
When looking for ways to market your brand, video marketing is almost certainly an option you will have considered. Even if you have resisted until now, this is the perfect time to make it a central part of your strategy. Video content creation may require a slightly bigger investment of time and money, but the rewards are simply incredible. Here’s why you simply cannot ignore its potential any longer. Why You NEED To Start Using Video Marketing ASAP Video Marketing Brings Your Brand To Life An increasing percentage of consumer interactions are now handled in the digital arena. Nonetheless, they are still invested in the people behind the brand. So, they will respond more positively when they feel a stronger emotional connection. In today’s climate, branded video content is the…
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Why Solopreneurs Need to Pay More Attention to Cyber Threats

Why Solopreneurs Need to Pay More Attention to Cyber Threats

Tips and Tools
Solopreneurs work hard to make their businesses a success. They even go up against some of the biggest players in their industry. Yet, that doesn’t stop them from moving toward having a shot at making it. However, there is one thing that many solopreneurs overlook — cyber threats. Cyber threats are a growing problem for businesses of all sizes and types. Yet, they can be especially harmful to solopreneurs because they have fewer resources and lower expertise to deal with them. Here is more on why solopreneurs should pay more attention to cyber threats and how they can affect their bottom line. Why Solopreneurs Need to Pay More Attention to Cyber Threats Cyber Attacks on Small Businesses Can Be Costly Small businesses are just as vulnerable to cyber attacks as…
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