5 SEO Factors That Are Critical To Increase Your Google Ranking

5 SEO Factors That Are Critical To Increase Your Google Ranking

Marketing Strategy
If you run your own website, you likely have a good idea of the importance of SEO. SEO dictates your position in search engine results. Having good SEO for your website can prove to be hugely beneficial to your business, and is something which a lot of people aim for with their own websites. Of course, though, it can be just about impossible to improve something like this if you’re not sure what influences it. To help you out with this, this post will be exploring some of the biggest influences on your Google rankings, giving you the chance to start making improvements in the right direction. 5 SEO Factors That Are Critical To Increase Your Google Ranking Website Loading Times People won’t wait very long for a website to…
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10 Tips to Show ROI from Local SEO 2019

10 Tips to Show ROI from Local SEO 2019

Local Marketing
Every business owner works to drive revenue into their company. In order to do so, they execute several marketing and sales strategies to develop a strong base of customers. In our digitally dominated world, digital marketing has become the need of the hour, and by default, so does SEO. 10 Tips to Show ROI from Local SEO 2019 Every digital marketing tool, whether it is a blog or website, is used with a goal of making the content both interesting for human consumption and SEO friendly. It is important to get attention from search engines to get wider exposure to your ideal audience. As a result, SEO often becomes a major factor in revenue generation. And if you are an SEO person, you probably know how difficult it is to…
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Easy Ways to Modify Your Content to Improve Your SEO

Easy Ways to Modify Your Content to Improve Your SEO

Blogging
Search engine optimization has become somewhat of a buzzword that ebbs and flows when Google changes their algorithm. A lot of people have heard the term SEO, yet don’t fully understand what it entails. Between the seemingly more frequent changes in search engine algorithms and the use of social media as a primary marketing vehicle, many business owners are confused as to why they should even bother with SEO. In short, SEO encompasses a range of different tasks. All of the tasks are dedicated towards getting your website into searches on platforms like Google. A lot has changed since SEO first became a priority for businesses. However, one thing remains: we need to stay abreast of the fundamentals! Easy Ways to Modify Your Content to Improve Your SEO At its…
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Why SEO Is Crucial To A Strong Digital Marketing Strategy

Why SEO Is Crucial To A Strong Digital Marketing Strategy

Marketing Strategy
In the twenty first century, it’s more important than ever for businesses to be online. This doesn’t just mean paying lip service to a drag and drop builder inspired website, a Facebook page that is never updated and a blog that has a solitary post from six months ago. I think we can agree, a half-baked attempt is not going to offer any benefits it in our crowded online world. Whether you are an experienced online marketer, or you are taking your first steps into entrepreneurship, this much is clear: you need to be visible, proactive and reactive online. This is the medium that will foster greater interactivity with your potential customer base, will enable you to grow and will increase your profitability. Why SEO Is Crucial To A Strong…
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Top 9 SEO Mistakes to Avoid In 2019

Top 9 SEO Mistakes to Avoid In 2019

Marketing Strategy
With the overwhelming number of tips and advice on implementing SEO, it can be easy to follow the wrong ones and end up actually hurting your search engine ranking. Below we list out some of the most common SEO mistakes to avoid, as well as advice on what you should do instead. Top 9 SEO Mistakes to Avoid In 2019 1. Not Forming and Tracking SEO Goals Developing clear and achievable SEO goals should be a priority since starting up without them is basically going in blind. With that in mind, even if you do this, you probably won’t reach them without tracking the right metrics. Neglecting things like individual keyword rankings and KPIs will have a severe negative impact on your SEO performance. That’s why it's important to hire…
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How to Use Social Media to Boost SEO

How to Use Social Media to Boost SEO

Social Media
The story about SEO and social networks is being constantly altered. In 2010, Danny Sullivan talked to Bing and Google that confirmed that they were using social signals as a ranking factor. Back then, Google’s former head of web spam, Matt Cutts, agreed with Sullivan in one of his videos. However, in 2014, Cutts claimed the opposite, emphasizing that social activity is not a ranking factor. This statement has been recently confirmed by a Google Webmaster Trends Analyst, Garry. Simply put, social signals are definitely not a ranking factor. At least not for now. Still, social media marketing has remained an immensely important piece of the puzzle called SEO. Even though these channels cannot directly impact your rankings, there is a clear, indirect correlation between these two vital elements of…
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5 Quick SEO Tips To Drive Website Traffic Fast

5 Quick SEO Tips To Drive Website Traffic Fast

Blogging
One of the most significant keys to online success is getting website traffic. The more visitors you have, the better your chances for sales and profits. Presumably you have a niche and you know your keywords, and regularly conduct keyword research to stay on top of what’s popular. Based on those assumptions here are five quick and easy SEO tips to get website traffic fast! 5 Quick SEO Tips To Drive Website Traffic Fast Tip #1 Make sure you’re actually tagging your keywords. Do you spend a lot of time optimizing your content and then neglect to tag them on your web page? So what's a tag? Tags are where search engines look, and if there are no tags they’ll pass right by your web pages. Here’s a quick brief on tags.…
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The Difference Between Long Tail Keywords and Short Tail Keywords

The Difference Between Long Tail Keywords and Short Tail Keywords

Blogging
What do tails have to do with blogging? As it turns out, quite a bit!  Long tail keywords, an important buzzword in marketing that many non-marketing people don’t understand. The term “Long Tail” was initially coined in 2004 by Chris Anderson in an article in Wired magazine.  It was initially used to describe the niche business strategy that is used by companies like Amazon.   So, what's the difference between short tail keywords and long tail keywords? Short tail keywords are anywhere from one to three words, and they target a mass audience. Long tail keywords are anywhere from three to five words or more, that target a specific search criteria. A person that performs a long tail keyword search is looking for a very specific item. If you use a long tail keyword…
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