Networking Effectively Increases Your Opportunities, Leads and Sales

Networking Effectively Increases Your Opportunities, Leads and Sales

Networking
Most of us experienced folks will give you a side-eye at the mere mention of the word networking. It has connotations of uninteresting salespeople, shoving their crap ass business cards into your hand without so much as a care about who you are and what you do. This post is NOT talking about that kind of interaction. For our purposes, we're talking about true networking, building relationships, anywhere and everywhere. NOT those spammy networking events. Well they're spammy to me, so I guess I'm biased, but I digress. Networking has always been the best way to find a job, get recommendations, and increase the buzz about any business. Yes, always. It's been going on since there has been trade and barter. The golf course, working lunches, after-hours business functions, and…
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Free Webinar: The Mogul Mom’s Guide to Social Networking

Events
Join me as I present a webinar to the Mom-In-Chief Lounge community on ways to manage offline and online networking, beyond business cards and coffee breaks! Click here to register for free!   Networking Beyond Business Cards and Coffee Breaks: The Mogul Mom's Guide to Social Networking April 2 at 9pm EST [caption id="attachment_4545" align="aligncenter" width="380"] April 2, 2014 at 9pm EST - FREE for members of the Mom-In-Chief Lounge Community! Are you registered?[/caption]   In this fast-paced webinar, learn the offline and online networking tips and tricks that will help you build a stronger network and take your business to the next level. All the tips in Networking Beyond Business Cards and Coffee Breaks are provided to help you think strategically, leverage easy to use social tools, and make…
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Networking Can Be Awesome If You Know This

Networking Can Be Awesome If You Know This

Networking
Mention the word “networking” and you’re certain to get a reaction from most business professionals. The question is… what kind of reaction? You’ll probably make people either frown in agony or get people excitedly pulling out business cards. Either way, you’re bound to start a conversation around networking, and it’s easy to see why. All those articles on networking tips seem to only add to the confusion! When most people think about networking it seems insincere at best — and selfish at worst. Too many networking tips focus on strategies that come across as pushy, needy, or self-serving — even though the people using them rarely act that way in daily life. This, of course, is the complete opposite of what networking is supposed to be — friendly, useful, and…
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Networking Tip: Never Run Out of Business Cards Again!

Networking Tip: Never Run Out of Business Cards Again!

Networking
Have you ever attended a networking event and run out of business cards? You reach into your pocket, wallet, briefcase, business card holder, or purse - and come up empty? How embarrassing! It doesn't have to be awkward. Here's a quick networking tip for you to use to make sure you never run out of business cards again. Make an e-business card (also known as a .vcf) of your business card in your phone, complete with your full name and picture. Yes, add yourself as a professional contact in your phone. When you run out of business cards, you can simply email and/or text your e-card to the person you're talking to, while you're still in conversation. This way, you make sure they receive your email and they associate you with the email. You…
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5 Easy Ways to Maximize Your Membership Dollars

5 Easy Ways to Maximize Your Membership Dollars

Marketing Strategy, Networking
In the previous post, I started you on the path of building your network with professional memberships. Next, I want to tackle the benefits of such memberships and affiliations. If you’re not yet a member of any professional organizations, think of this post as an overview of the benefits you can reap. If you’re already a member of professional organizations, are you maximizing your membership dollars to build your network and expand your circle of influence? Here are just a few of the typical benefits of professional memberships that I’m almost certain your business can use for marketing purposes: Use the membership directory to cross promote, build your network, and advertise. Some organizations post a directory online and make it accessible to members and non-members. Others include their directory in their…
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Build Your Network With Professional Memberships

Build Your Network With Professional Memberships

Marketing Strategy, Networking
Membership in professional organizations offer a HUGE opportunity to network and build connections. Yes, you most likely pay a membership fee, but this is a necessary marketing expense as you build your business. When researching organizations to join, think about the benefits you will receive from your membership. Sure, lots of organizations host monthly meetings, and in theory these are great networking opportunities. Uh oh, wait for it… I said "in theory" and here’s why: If you’re a member of an organization that hosts regularly scheduled live programming, you most likely need to arrive early or stay late to network. Does your schedule allow for this extra time, and are your fellow members hanging around as well? This is a big consideration as you use your limited resource of time.…
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5 Tips To Supercharge Your Business

5 Tips To Supercharge Your Business

Marketing Strategy, Tips and Tools
As we are all aware, we have lost a global icon in Mr. Steve Jobs. I was saddened at the news of his passing, but as I reflect on the impact this single person has had on my life, and on humanity as a whole, I can’t help but smile. How can I be sad when my life has been forever changed because he chose to share his genius, his vision with all of us? So you know what, I pulled myself together and started to think about the impact Apple has had on my life. Here’s why I was personally distraught: I realized Apple has been my silent partner for 24 years. I started using an Apple computer before most people actually knew what computers were. I learned computer programming on an Apple.…
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