How to Use Podcast Guesting as Free Marketing
Podcasts have exploded in popularity in recent years and their popularity is only growing. There are thousands of shows covering every possible topic, and podcast listeners are one of the most engaged audiences you can find. Podcasts offer a great way for people to learn something new on-the-go while commuting to work, doing the dishes, exercising, and going about their daily lives. Appearing as a guest on podcasts, ie podcast guesting, is a great marketing strategy that doesn’t cost anything at all. How to Use Podcast Guesting as Free Marketing Why You Should Be a Podcast Guest Appearing as a guest on a podcast exposes you to a whole new audience of people who could potentially become your customers. You’re getting direct access to a group of engaged listeners…