The Top 6 Web Design Tricks That Drive Conversions

The Top 6 Web Design Tricks That Drive Conversions

Website Design
Driving traffic to your website isn’t enough. You must convert site visitors into buyers, increasing revenue and improving your return on investment (ROI). Companies spend thousands of dollars on content marketing, social media coverage, and web design. You want those efforts to pay off in new customers by designing for conversion rates. According to Internet Live Stats, there are approximately 1.9 billion websites at the moment, although the number of live sites varies widely. People get online to a myriad of content, advertisements and social media distractions. If you don’t use a few web design tricks and apply design for conversion purposes, you risk losing them. So how can you best design for conversion? These top web design tricks will move your users through the sales funnel and turn browsers…
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Does Your Site Have A High Bounce Rate? Find Out Why Here

Does Your Site Have A High Bounce Rate? Find Out Why Here

Website Design
Do you feel as though your site bounce rate is higher than it should be? Maybe you feel as though you just aren’t making enough sales and you can’t help but feel like your site is to blame. Either way, there are things that you can do to try and uncover the reason behind this issue. If you want to find out more, then take a look here. Does Your Site Have A High Bounce Rate? Find Out Why Here Before we get to the factors that may influence a high bounce rate, let's first define the term "bounce rate." What is Bounce Rate? Bounce rate is defined as the percentage of visitors that leave a webpage without taking an action, such as clicking on a link, filling out a…
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Get Back To Basics To Create A Brilliant Website

Get Back To Basics To Create A Brilliant Website

Website Design
  As an entrepreneur, your life will likely be permanently busy and your to-do list never ending. When you feel you have millions of things to do and nowhere near enough hours to complete them, it is easy for things to get forgotten. As well as keeping up with the daily tasks involved in running a business, it is also essential to continually improve your marketing to help your business grow and thrive. One of the most crucial areas of your business to focus on is your website. Get Back to Basics to Create a Brilliant Website Your business website is an essential tool your company uses for many purposes. At its core, your website provides an online presence for your business, helps your customers learn more about what you…
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5 Things You Can Do To Make Your Website Perform Better In 2021

5 Things You Can Do To Make Your Website Perform Better In 2021

Website Design
After the massive shutdown of businesses in 2019, people are scrambling to get up and running again. However, the way that we do business has changed and a lot of businesses are switching to a mainly online presence. So how do you get ahead in this digital landscape? Your website, of course. Here are some of the things you can do to improve your website this year. 5 Things You Can Do To Make Your Website Perform Better In 2021 Perform An SEO Overhaul If you are new to owning a website, the concept of SEO may sound alien to you. SEO stands for Search Engine Optimization. Ensuring that your website is SEO optimized will make sure that your website pops up higher in search engine results. There are best…
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4 Tips To Improve Your Website

4 Tips To Improve Your Website

Website Design
Your website is one of the best marketing tools you have, so it makes sense to pay attention to it and use it as much as possible. This could mean taking an objective look at your site and determining whether, as a customer, you would be happy to buy from the company behind those online pages. If not, then it’s clear that some improvements need to be made. Read on to find out what some of the best improvements you can make to your website are. 4 Tips To Improve Your Website Create Content That Stands Out This is simple, yet impactful. Content that sets you apart from the competition is crucial. It will ensure that anyone visiting your website knows that you are at the top of your game…
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Speed Up Your Site For Better SEO

Speed Up Your Site For Better SEO

SEO, Website Design
When you want your website to perform better, one of the major branches you will look into is Search Engine Optimization (SEO). There are many approaches to improving your website’s ranking on search engines, but one of the most important is to ensure that your site has a fast speed. If it is not quick enough, you will find that people are much more likely to get bored of your site, and that will make its appearance on the results pages much lower down. So here are some of the best ways to speed up your site and get better SEO results. Simple Ways To Speed Up Your Site For Better SEO   Use An External Hosting Service Chances are, you are doing this already, but it is something you…
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6 Places to Use Keywords to Get More Eyes On Your Content

6 Places to Use Keywords to Get More Eyes On Your Content

Blogging, SEO, Website Design
We all use phrases to find what we're looking for when searching online. Some of these phrases will be short, and some will be long. In the context of online marketing, these phrases are known as keywords. Keywords are the terms your ideal client is typing (or speaking) into Google, or another search engine, when she needs an answer. For example, if she's looking for a business coach, she might type in "business coach in Atlanta". This would be considered a "short tail" keyword because it's brief and not too descriptive. In contrast, if she searches for "small business marketing coach in Atlanta", this would be considered a long tail keyword. As you can see, this is a longer, more descriptive phrase that delivers more targeted results. Stick with me…
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Too Good to Be True? Traffic Methods to Avoid and Why

Too Good to Be True? Traffic Methods to Avoid and Why

SEO, Website Design
There are people who will give you tips to increase traffic to your website who don't care if you ruin your entire business. All they care about is that they sold you an information product that "works". Sure, these traffic methods may work, but only until you get caught. Then your business will be ruined because Google will block you out, and people will feel lied to. Too Good to Be True? Traffic Methods to Avoid and Why Whether you are working to get traffic to your website, or you are trying to drive traffic to your social media channels, here are a few traffic methods that you should avoid at all costs. Keyword Stuffing Avoid targeting keywords that aren't relevant to your audience, the products or services that you…
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