Marketing Sparkler Ι

16Feb 2018 by Miss Kemya

How to Keep Your Finger on the Pulse of Current Events with Twitter

Social Media

How many times have you heard about uprisings and mass media news that were reported on Twitter first? I can tell you, there are alot of breaking news events that happen and are reported via Twitter first! More than politics... Do you remember the political uprising in Egypt several years ago? Twitter was a strong factor in the communication of that movement around the globe. Since then, there have been countless movements that originated on Twitter and caught on like wildfire! Given our current political climate, we ALL understand the power of Twitter. I'm not about to get all political on you, but no one can argue that the President of the US uses Twitter as his personal news outlet. So, whether or not you used Twitter before #45 took…

05Dec 2017 by Miss Kemya

How to Meet Your Next Client On Twitter

Social Media

One of the biggest mistakes that people make when they send out tweets to the “Twitter universe” is not treating each message as though they were an individual tweet. Each tweet should be tweaked to speak to an ideal customer, aka customer avatar, that they want to reach, as opposed to a mass message sent out to anyone and everyone. This is the same kind of mistake that traditional marketers make. It's also why advertising on television or in magazines is nowhere near as effective as it is online. When people feel like you are lumping them in with anyone and everyone else in the world, and not talking to them, about them, and with them, they are going to tune your message out and it begin to actively ignore…

14Sep 2016 by Miss Kemya

Twitter Ain’t Dead Yet: Why You Should Keep Using Twitter

Social Media

So many people have said they are going to leave Twitter, or not use Twitter, and that it’s just not relevant anymore for them. There are tons of people who are tweeting regularly, still generating leads, connecting with key influencers, discovering opportunities, promoting their blogs, and building profitable businesses, all from their Twitter efforts. Twitter Ain’t Dead Yet: Why You Should Keep Using Twitter Clearly, relevancy isn't the issue. The truth is, it’s not Twitter that’s the problem, it’s the users that are the problem. Yeah, I said it. There are some user-errors that have contributed to the Twitter-is-not-worth-it myth. Not to worry, we’re going to cover the reasons why Twitter still rocks as an entrepreneur’s dream platform, and how you can tweak your Twitter strategy today to get the…

20Jul 2015 by Miss Kemya

Use These Twitter Stats To Help You Get More Conversions

Social Media

Could you use some help with your Twitter game? Perhaps you're tweeting not-so-regularly, but your tweets aren't getting you any engagement? Maybe learning a few Twitter stats can help you figure out how to tweak your strategy! It's no secret that Twitter is my favorite social media platform. How do I love Twitter? Let me count the ways... It is no secret that I have a love affair with Twitter, as it's my favorite social media platform. There are many uses for Twitter, including, connecting with key influencers demonstrating your expertise in 140 characters or less (yes, it is possible) reaching PR folks and responding to opportunities finding speaking engagements catching up on the latest marketing trends performing geographic and industry advanced searches to find people Perhaps one of the most significant reasons I…

28Nov 2014 by Miss Kemya

Creative Ways Your Business Can Use Twitter Every Day

Social Media

Microblogging sites are a great way to get more attention for your business. They're easy to use, and they force you to keep your message short, sweet, and to the point. So what is a microblogging site? A microblog is a site like Twitter or Tumblr that acts as a social media site which allows you to blog but limits the length of your posts. Microblogs typically only allow posts to be between 140 and 200 characters, which means your message has to be short and sweet. These platforms are great for engaging customers because they don't force people to read long posts. Instead it does just the opposite and gets people's attention quickly. How to Use Twitter for Business Let's take a look at several ways your business can use a…

08Jul 2014 by Miss Kemya

The Reason You Should Tweet In 120 Characters

Social Media

If you’ve studied any Twitter tips, on this blog or elsewhere, you may be familiar with the recommendation to tweet in 120 characters or less. Some marketers suggest the best tweet length is 100 characters or less. But do you understand why this is the recommended length of a tweet? Are you making my life easier? How easy do you make it for your Twitter followers to share your tweets? If I’m using a third party Twitter client (such as Hootsuite, TweetDeck, etc.), and I try to retweet your tweet and include ‘RT @username,’ will I have enough character space? Or will I have to modify your original tweet to accommodate the 140 character limit? This is a big deal. I want to use the classic 'RT @username' when…

07Jun 2014 by Miss Kemya

How to Create a Twitter List

Social Media

Are you using Twitter lists to manage your Twitter timeline? When you’re actively using Twitter, consistently following and engaging new tweeps, your following will grow so large that it will become a challenge to manage. What is a Twitter List? A list is a curated group of Twitter users. You can create your own lists or subscribe to lists created by others. Viewing a list timeline will show you a stream of Tweets from only the users on that list. Note: Lists are used for reading Tweets only.* Twitter lists are the best, most effective way to isolate tweets from specific people. Twitter gives you the easy ability to group people into specific lists, which you can refer to quickly to catch up with tweets you may have otherwise missed as…

28May 2014 by Miss Kemya

Follow the Tweeter: These People Tweet Great Info

Social Media

If you have read my earlier post on Twitter, you know Twitter is my favorite social media platform. With that in mind, I recommend a few people to follow on Twitter, and here's why you should follow each of them. 5 People You Should Follow On Twitter @MelissaOnline - she tweets all kinds of business resources and event info, especially for women entrepreneurs. You'll stay in the know AND know where to go when you follow Melissa. @EntMagazine - I've been a huge fan of Entrepreneur Magazine for as long as I remember. My favorite business magazine tweets useful resources and articles for, you guessed it, entrepreneurs. @Inspire_US - they share the best inspirational quotes. @JimmyFallon - gotta have some fun right? Jimmy will add some comedy to your timeline! I…

Tag: twitter