3 Things You Must Do to Succeed As a New Solopreneur

3 Things You Must Do to Succeed As a New Solopreneur

Marketing Strategy
Taking the leap into starting a business can be a scary thing for anybody. It comes with risks, stresses, and responsibility of taking on the world while being responsible for a company and workforce. Imagine taking on this responsibility, but alone. This is the life of a solopreneur. The difference between a solopreneur and an entrepreneur is when you are a solopreneur, you do it all yourself. This means doing the operational side of the business, such a contracts to managing marketing campaigns, such as advertising and literally everything in between. 3 Things You Must Do to Succeed As a New Solopreneur   While the business of being a solopreneur can seem overwhelming, there are different tactics you can employ in order to run a most efficient level. Today, we…
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Time Management Tips for Business Owners Doing Their Own Digital Marketing

Time Management Tips for Business Owners Doing Their Own Digital Marketing

Tips and Tools
Research claims that most small business owners do their own digital marketing instead of leaving it to experts. At the same time, they are also completely responsible for other key areas of the business, such as operations, finance, customers service, and product development. To handle this variety of responsibilities well, you need to make the most use out all of your resources, with your time being the most important one, due to its limited nature. Time Management Tips for Business Owners Doing Their Own Digital Marketing Here are some time management tips which will help you be more efficient in the world of digital marketing, at least until your budget allows you to start outsourcing. Plan your work hours Planning your work hours can save you from working under a…
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Are You Managing Your Time or Is It Managing You?

Are You Managing Your Time or Is It Managing You?

Tips and Tools
It's amazing how much some people manage to get done, while others seem to be stuck in a rut without enough time in the day to accomplish much of anything. Time management is an art form. But, here's a li'l secret. Everyone has the same amount of time in every single day. It's one way in which we are all created equal. Everyone has the same 24 hours in a day. Are You Managing Your Time or Is It Managing You? Track Your Activities for a Week To get a real picture of how you spend your time, try tracking everything you do for at least one week. Use a small recorder to record when you start and stop any task, and include the time. Did you know? There's an…
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3 Common Reasons Why People Procrastinate

3 Common Reasons Why People Procrastinate

Tips and Tools
There can be several reasons why people procrastinate. Some people procrastinate without realizing that they are already doing it, while others are well aware yet do not take any course of action to stop it. We’ll be checking on some of the most common reasons as to why people end up procrastinating rather than doing tasks the way they should be. 3 Common Reason Why People Procrastinate   Reason Number 1: The Immense Fear Of Failure There are individuals that treat failure as a stepping stone towards learning and ultimately success in life. Others, on the other hand have a different viewpoint on failure. It seems that failure has a devastating effect on most people, making them fall through the cracks and causing them to procrastinate instead. For a procrastinator,…
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A Busy Entrepreneur’s Guide To Social Media Management

A Busy Entrepreneur’s Guide To Social Media Management

Strategy, Tips and Tools
Can we all agree that using social media can make time move faster than it’s supposed to? Have you ever lost track of time using social media, and wondered to yourself "What was I just doing? Did I actually get anything accomplished?" Social media management... sometimes it sounds like an oxymoron doesn't it? Or perhaps you're swamped running your business and there’s simply no time to use social media? Or worse, you feel like you have to be on social media all day to see any results? We're going  to get rid of ALL of this drama. ALL OF IT! Note: If you want to keep complaining, stop reading here. I"m about to throw your excuses out the window! If you're looking for a solution to social media overwhelm... let us continue. You…
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Outsource: Hire Help And Give Yourself A Pink Slip

Outsource: Hire Help And Give Yourself A Pink Slip

Tips and Tools
As an entrepreneur making your way to the big time, bright lights, fortune and fame, you will face the challenge of trying to do everything yourself. Some entrepreneurs have this notion where they think they’re too small to hire help they so desperately need. Others think they’re not making enough money to outsource work, even though they have clients and stay busy. Still there are those entrepreneurs that lack a certain ability and would rather stumble along with a do-it-yourself approach to every nuance of their business instead of hiring a professional to unleash the burden. This sounds crazy doesn't it? Yet these very scenarios plague many entrepreneurs every day. Do you face these challenges in running your business? If so, I say... It's time to hire help and fire…
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D is for Dates and Deadlines

Tips and Tools
Dates and deadlines, two necessities in a hectic world. [caption id="attachment_3327" align="alignright" width="210"] Image Credit[/caption] As entrepreneurs, we need to schedule our time for everything, after all, there’s always something ELSE to be done. Do you schedule time to work on your blog, return client phone calls, and market your business, just as you schedule your kid’s doctor appointments and vacation time? I don’t mean theoretically schedule time, I mean use a calendar, pick a date, and block out enough time to get stuff done. Create deadlines for launching that new product, updating your website, or learning that new social media platform. Once you give a project a deadline, you can work backwards to create the action steps necessary for completion, and attach real dates to those action steps. That…
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No More Excuses: Do It, Delegate It, or Ditch It

No More Excuses: Do It, Delegate It, or Ditch It

Tips and Tools
As a solopreneur/micro business owner, you usually have to wear too many hats. Well no more, it's time to take some of those hats off! Say it with me - DELEGATE! This post is for all of you that have brilliant ideas, all of you that take on too many responsibilities, say yes far too often, micro manage every task, or worse, complete every task on your own, and every one of you (excuse me, US) that needs to make a dramatic shift in the way we go about our business! Here's my plan of attack to deal with every single goal, opportunity and task that I face. This plan has only 3 options, it's a short list that commands decisive action. I’m committed, and I’m sharing it. Feel free…
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