Stagnant Social Media Profiles: No Icons Required
I know you’ve seen those companies that have a bunch of social media icons and links on their website asking you to connect with them. But have you noticed for some companies, when you click on the icons, they have outdated profiles, or profiles they don’t really use much? These companies don’t post frequent updates, and they look like they really just put the icons/profiles up for show. Why do some companies do this? Are you one of them? Here’s a tip to remember when including social media buttons on your website and promo materials: stagnant profiles stink! Nobody said you have to list every single platform you’re registered on. So why list them all? Instead, list the sites you use regularly, and your brand will be stronger for it. Why? Your level…