Blog

Income Incubator: How To Grow Your Revenue & Business In 2024

Thursday, Feb 8 at 12:30pm EST / 11:30am CST I'm attending this exclusive 60-minute masterclass hosted by Dr. Donna Smith Bellinger. Who is this event for? This event is for: Business owners who are ready to do the work. People who have tried common practices with disappointing results. Entrepreneurs who are ready for a proven system to increase sales.   Get me details and register here for Income Incubator: How To Grow Your Revenue & Business In 2024. See you there!
Read More
Video Marketing 101: Dos and Don’ts

Video Marketing 101: Dos and Don’ts

Video Marketing
Remember when video ads were mainly seen on TV? You'd watch a movie or TV show and it would go on a commercial break. Those were the times! However, did you know that you can also integrate your video marketing campaigns on the screen of your phone? After all, there are platforms like YouTube, TikTok, and Instagram that are specifically designed for this type of content! But the question is, how can you effectively market your business through video? Here are some video marketing dos and don'ts that you should remember! Video Marketing 101: Dos and Don'ts  Do: Plan your content. First things first: what video content do you intend to create? You might've not realized it, but you need to strategize before you hit the record button. After all,…
Read More
Marketing Strategies When You’re On A Shoestring Budget

Marketing Strategies When You’re On A Shoestring Budget

Marketing Strategy
For most small companies, developing a strategy comes with a lot of overheads. Almost every single bit of advice that gurus give to businesses is that they have to have a big budget in order to compete with the competition. However, successful marketing doesn’t have to depend on how much you spend. The success of your campaign will often come down to how many people know your campaign exists, so make sure you keep that in mind. Marketing Strategies When You're On A Shoestring Budget Stay in Touch It costs nothing for you to stay in touch with your clients. Sometimes a personalized email or even a phone call is all you need. These are often your best source of leads. People need to have trust and confidence in you…
Read More
Setting Financial Goals: A Path to Solopreneur Success

Setting Financial Goals: A Path to Solopreneur Success

Tips and Tools
The path to solopreneur success is filled with potholes and detours. Finding the perfect balance and achieving financial goals takes dedication and a few key factors. Those who win at the game often have a specific set of traits — all of which you can develop. Setting solopreneur financial goals is your first stage of making a living so you can continue working for yourself rather than a corporation. Setting Financial Goals: A Path to Solopreneur Success 1. Know the Statistics Understanding the facts is one of the best ways to prepare and set realistic solopreneur financial goals. The Small Business Administration estimates there are 33.3 million small businesses in the country. Not all of them are your direct competitors, but millions of entrepreneurs are vying for the attention of…
Read More
Driving Your Business On A Smoother Road To Success

Driving Your Business On A Smoother Road To Success

Tips and Tools
When managing a modern business, sustainable profit is the desired destination. While this might be the priority, it’s equally important to create a smooth journey. After all, the whole point of launching a company is to build a better quality of life. It is hard to do that when you are constantly burdened by high stress levels. Focus on the five simple steps below, and the road to success beyond mere profitability will open up. Driving Your Business On A Smoother Road To Success Know Your Objectives As already stated, we know that profitability is a key barometer to measure success. Goal-setting is essential for any business, not least because it provides direction and motivation. However, you need to look beyond SMART goals and consider your personal objectives. Whether it’s…
Read More
Beyond SMART: Goal Setting for Entrepreneurs

Beyond SMART: Goal Setting for Entrepreneurs

Tips and Tools
If there’s one thing we know about goals, they have to be SMART, right? After all, that’s what we’ve been told for years. The only thing that matters is that your goals are specific, measurable, attainable, realistic and timely. While that looks great on paper—and clearly it’s easy to remember—it doesn’t go far enough for those who want to achieve big things. Beyond SMART: Goal Setting for Entrepreneurs   Think about it. Do you want to be stuck with “attainable” and “realistic” goals when what you really dream about is a 3-day workweek, frequent international travel, and enough money to fund a mission trip (or three). Seems pretty clear that those safe, smart goals aren’t going to get you there. In fact, they might even do worse than simply “not…
Read More
Make Your Business Fleet Much More Cost-Effective

Make Your Business Fleet Much More Cost-Effective

Tips and Tools
Whether you just have a few cars, vans, and drivers to make local deliveries, or you have a real fleet of trucks that will be carrying your goods across great distances, any business that relies on a fleet of vehicles is going to find that they are one of the key assets to determining success. This is because not only can they cost so much to keep and maintain, but they also are vital to carrying out your services. As such, anything you can do to make them more cost-effective can be to the great benefit of your business. Make Your Business Fleet Much More Cost-Effective Mind how you fund your fleet First of all, if you’re adding a new vehicle to your fleet, you have to think about the…
Read More
Unity In Service Presents: A Networking Extravaganza 2024

Unity In Service Presents: A Networking Extravaganza 2024

It's a Networking Extravaganza, and you will leave with more than you came with! Join us on January 26, as we build our connections and expand our networks in the new year! I'm a Breakout Room Moderator! When: January 26, 2023 Where: Online Register Here Why should you attend? Whether you're a seasoned networker or just starting, this event is perfect for everyone looking to make meaningful connections. With a diverse range of participants from various industries, you'll have the chance to meet potential collaborators, mentors, and friends. Everyone gets a chance to speak, so be ready to show up on camera to talk about your business!  Click here to register! Hosted by Dr. Patricia Rogers, Visibility Strategist
Read More